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Aviva: Home insurance reviews

3.46
Based on 221 reviews, last reviewed 3rd Sep 2026
800% increase in 5 star reviews
in the past 90 days
400% increase in 1 star reviews
in the past 90 days
See only 5 star reviews
51%
See only 4 star reviews
23%
See only 3 star reviews
5%
See only 2 star reviews
3%
See only 1 star reviews
18%

Latest highest rating:

5

Easy renewal and best value in comparison to others. Easy renewal and best value in comparison to others. Reviewed on: 3rd September 2026
Emma's avatar
Emma

Latest lowest rating:

1

I am a vulnerable person living with severe dyslexia... I am a vulnerable person living with severe dyslexia and serious ongoing mental health struggles. The way Aviva treated me caused such extreme distres... Read more Reviewed on: 24th August 2026
Home's avatar
Home

About this product

The Aviva Signature home insurance policy combines buildings and contents cover.

Aviva Signature home insurance replaces damaged items with new ones, or pays for them to be restored, repaired or replaced. Damage due to wear and tear or breakdowns is not covered. Accidental damage is an optional cover.

Aviva Signature home insurance reviews help you find out what it’s really like to be a customer. If you’ve used Aviva before, you can also leave a review and share your experience.

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Aviva Home insurance reviews (221)

Untrustworthy. Uncaring. Appalling.

1
Had a month of hell with Aviva Home Insurance. Their contradictory advice and comments necessitated hours on the phone every single day for over 3 weeks. They will find excuse after excuse to decline your came. The Complaints Dept are as bad as the Claims Dept and refuse to answer your complaints, even when put in writing. They simply do not care about an elderly disabled pensioner, who has a leak in her roof. Everything is put down to wear and tear, no point paying over £800 a year for insurance. Quite frankly the worst treatment ever, by an untrustworthy company. Do not insure with Aviva. It is far too stressful and a waste of money. Reviewed on: 6th November 2024

Not good company

1
Aviva company is very bad for home insurance, quickly take the money but when you claim is so much problems and excuses for doing the job is so much assole Reviewed on: 5th November 2024

Disgraceful treatment from Home Claims

1
We put a claim in for a kitchen roof that leaked owing to the record amount of rainfall in Sept 2024. Originally they agreed there was enough rainfall to call it a 'wet storm' and put the claim to the next stage. They then sent a Surveyor out and on his arrival he said the claim will not be put through, this was before he even inspected the roof. He said there was not enough wind! Then, without permission and asking him not to, he climbed on the roof, and then caused more damage. Then said it was all wear and tear. We were on the phone 18 consecutive work days, for hours and hours each day, to be told different reasons for declining the claim. Over 25 hours of calls. They also admitted no liability for the extra damage caused by someone they sent out. The Managers at Claims failed call backs for over a week and when they eventually did call they denied everything, saying somethings didn't actually happen despite us having witnesses. This is the home of a rece tly widowed, very elderly, vulnerable and disabled person. The Claims Dept showed absolutely no compassion or care whatsoever. After we made an official complaint about it all, the Claims Complaint team almost blamed us for wasting their time! The entire thing was a quite horrific experience, and extremely stressful, day after day. I have to say that Customer Services were very nice, and Mangers in that Dept called it "unacceptable" and "unbelievable". Unfortunately they have no say in the Claims Dept.! Do not insure with this company as they will try anything to decline a claim if it involves any sort of roof leak. We also believe they are untrustworthy Reviewed on: 26th October 2024

Put a claim in, took over a year to decide they woul...

2
Put a claim in, took over a year to decide they wouldn't pay. Policy for 2nd year was over 3 times original. Tied to them as claim wasn't finished Reviewed on: 14th October 2024

Good app, helpful customer service

4
Good app, helpful customer service Reviewed on: 23rd September 2024

House insurance

4
Always polite & knowledgeable about their products Reviewed on: 7th September 2024

Trustworthy, reliable and competitive - happy with t...

5
Trustworthy, reliable and competitive - happy with the service and products they offer Reviewed on: 7th September 2024

Good experience

5
Simple to do and a good policy, I have a few products with them and happy to be look for more. Reviewed on: 7th September 2024

Simplified process to buy and claim

4
Simplified process to buy and claim Reviewed on: 4th September 2024

I thought they were expensive but are reliable and t...

3
I thought they were expensive but are reliable and trustworthy insurers Reviewed on: 4th September 2024

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