Paid advertisement
Smart Money People Logo
Newsletter
Go to business site
Share this page
Link copied

LV (Liverpool Victoria): Home insurance reviews

View other LV (Liverpool Victoria) products
3.99
Based on 148 reviews, last reviewed 2nd Sep 2026
600% increase in 5 star reviews
in the past 90 days
100% decrease in 1 star reviews
in the past 90 days
See only 5 star reviews
51%
See only 4 star reviews
19%
See only 3 star reviews
2%
See only 2 star reviews
1%
See only 1 star reviews
26%

Latest highest rating:

5

I've had home insurance with LV continuously for man... I've had home insurance with LV continuously for many years. At renewal, their premium is always competitive. Reviewed on: 2nd September 2026
Carl Mountain's avatar
Carl Mountain

Latest lowest rating:

1

A Newborn Baby, Months of Disruption, and Zero Empathy I never thought I’d be writing a review like this, but our experience has been so upsetting & exhausting that I feel I have to share it & I genuinely ... Read more Reviewed on: 17th April 2026
Biao Wang's avatar
Biao Wang
Read all reviews Write a review

About this product

LV= offer three levels of home insurance cover: Essentials, Home and Home Plus.

Essentials is the most basic cover. LV= Home and Home Plus have additional cover with some optional extras included as standard including accidental damage and locks and keys replacement. You can get a quote for LV= home insurance online.

LV= home insurance reviews help you find out what it’s really like to be a customer. If you’ve used LV= before, you can also leave a review and share your experience.

Review LV (Liverpool Victoria): Home insurance now

Help others make smarter decisions by sharing your own experience.
Give a 1 star rating Give a 2 star rating Give a 3 star rating Give a 4 star rating Give a 5 star rating
Write a review

LV (Liverpool Victoria) Home insurance reviews (148)

A company that seems to car!!!

5
LV has been so helpful bin getting the right cover. Their website is easy to navigate and their staff on the phone so knowledgeable and helpful. Well done. Reviewed on: 22nd August 2023
Dorothy Smith's avatar
Dorothy Smith

Super easy and transparent

5
Easy and clear to arrange online. Also got my travel insurance through them due to the process. Reviewed on: 22nd August 2023
Sylvia hebben's avatar
Sylvia hebben

Worst company ever - stay away!!!

1
I give one star because is no minus stars…the worst company ever….stay away. Had home insurance, lost a product abroad and they don’t what to help because I decided to stay longer abroad. Worst customer service, they take your money but they will try everything to rip you off and to avoid paying you back. Reviewed on: 15th August 2023
Mike Rusu's avatar
Mike Rusu

Excellent value L V !!

4
Great price for home insurance considering most other insurance companies are hyping up their price! Really good value and less than last year! Reviewed on: 29th July 2023
Jacqui Cunningham's avatar
Jacqui Cunningham

Very easy to use online

5
Very easy to use online and no trouble to deal with Reviewed on: 28th July 2023
Judy's avatar
Judy

Luv LV

5
Straight forward insurance that doesn’t cost the earth, easy to set up online, LV information easy to read & understand. Unable to comment as to claims process which thankfully I have not had to use, long may this continue! My policy covers buildings & contents, I was able to adjust excess amounts which in turn impacted premium paid for cover, choice to opt in & out of extras as required too, this impacting total premium which is especially good at present when costs are sky rocketing & moneys tight. Reviewed on: 13th July 2023
Fiona sutherland's avatar
Fiona sutherland

Bad for business

1
Instead of finding a reason to pay out a legitimate claim they will think up any reason NOT to pay!….using these guys is as good as throwing your money away! Bad for business this company is and they send you from pillar to post. Zero stars for their shocking business ethic Reviewed on: 2nd May 2023
thomas fowler's avatar
thomas fowler

Credit Solution

5
I have been making regular payments on a loan that was opened in Oct 2022, but my lender did not report my account to the credit bureaus until Jan 2023. When this account popped up on my credit report, it showed that I had only made two payments even though I had not missed a single payment. I filed a dispute with the credit bureaus and contacted my lender to fix the problem on my credit report. They've been back and forth for months now with no signs of repair. Thank you FixMyCredit for helping me take care of the damage done and the financial advice given. FIXMYCREDIT at WRITEME dOt com.. Reviewed on: 29th March 2023
Dalia Russo's avatar
Dalia Russo

Credit Solution

5
I have been making regular payments on a loan that was opened in Oct 2022, but my lender did not report my account to the credit bureaus until D. When this account popped up on my credit report, it showed that I had only made two payments even though I had not missed a single payment. I filed a dispute with the credit bureaus and contacted my lender to fix the problem on my credit report. They've been back and forth for months now with no signs of repair. Thank you FixMyCredit for helping me take care of the damage done and the financial advice given. FIXMYCREDIT at WRITEME dOt com.   Reviewed on: 29th March 2023
Dalia Russo's avatar
Dalia Russo

Ripping off long-standing customers

1
For the second year in succession LV have increased my home insurance premium by huge amounts. In the last two years it has increased by 200% when my circumstances have not changed and no claims have been made. In fact I have not made a claim since January 2010. When I telephoned to ask the reason for the increase this year which was even larger than in 2022 I was told by the agent that there was no point in making a complaint as it would be disregarded out of hand and actually thrown in the bin. She suggested I should look elsewhere as she said she would in my position. Nevertheless I decided to raise the question with the CEO and eventually received the reply predicted and which I had expected full of assertions about market conditions and short on actual facts as they apply to my circumstances. I have now got rates at a third of the 2023 quote on better terms than I had with LV from other highly reputable companies working in the same market and in the same conditions as them. Frankly the claims on the LV website that “Great customer service is just the beginning” is indeed laughable and utter nonsense. As to another assertion that "10% of customers paid less that £109 from July to September" that too is completely meaningless since it doesn't say anything about sums insured or if it is for building or contents or combined and of course it has no real life context because LV dare not provide one. It really is utterly disingenuous. My advice is don't trust this company to do the right thing by their customers and look elsewhere for value for money which LV certainly does not provide. Gerald Hayes Reviewed on: 5th March 2023
Gerald Hayes's avatar
Gerald Hayes

Do you have a different LV (Liverpool Victoria) product?

Share your experiences with products to help others make smarter financial decisions and learn more about different products available. Write a review
Are you a business? Get insights, reply to reviews, invite customers and understand their needs

Want to see more from LV (Liverpool Victoria)?

    View all products

    Join Smart Money People

    Keep up to date on ratings of your favourite businesses. Find out about our awards and write new reviews with ease

    Create an account
    Man on beach

    News, guides and insight from our team

    View resource hub
    UK money news stories - 24 July 2024
    UK money news stories - 24 July 2024
    24th July 2024
    Posted in Money Talks by Errolyn Smith
    Your Money, Your Voice: Have your say
    Your Money, Your Voice: Have your say
    24th July 2024
    Posted in Our insights by Errolyn Smith
    Our latest research - customers see little impact of FCA's Consumer Duty one year on
    Our latest research - customers see little impact of FCA's Consumer Duty one year on
    24th July 2024
    Posted in Our insights by Darryl Barkwill
    Consumer credit awards winners 2024
    Consumer credit awards winners 2024
    11th July 2024
    Posted in Awards by Darryl Barkwill