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Aviva: Health insurance reviews

1.79
Based on 195 reviews, last reviewed 21st Feb 2026
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Latest highest rating:

4

Good website easy to navigate. Good website easy to navigate. Good products Reviewed on: 21st February 2026
Margaret 's avatar
Margaret

Latest lowest rating:

1

Through my employer I was a group scheme member BUT Through my employer I was a group scheme member. I was asked to submit both an invoice and a receipt for a pacemaker check. This I did on 22/12/2025. ... Read more Reviewed on: 9th February 2026
Angus M's avatar
Angus M

About this product

Aviva health insurance helps pay for private medical care for short-term injuries or illnesses.

You'll have access to a range of private hospitals and facilities that include Circle, Nuffield, Spire and NHS private units. Aviva won't increase premiums at first renewal if you haven't made a claim that's reduced your no claim discount level.

Aviva health insurance reviews help you find out what it’s really like to be a customer. If you’ve used Aviva before, you can also leave a review and share your experience.

Aviva Health insurance reviews (195)

Review of the Aviva, Health insurance:

Shocking!

1
I have just had to cancel my AVIVA private health. It is the worst experience ever. When it came to a claim I had to wait up to 2+ hours on the phone, then they would not process the claim, I had to go through NHS (but continued to pay circa £299 a month but yet use the NHS! I appealed then they realised that I was in the right. They apologised and promised a £30 refund which I do not even know when I will receive this. I normally have BUPA or AXA PPP (which are much better). I will never take out an AVIVA policy again! steer clear of them! Reviewed on: 2nd December 2023

Company seeking loopholes to avoid claim

1
Five months ago I bought health insurance. Under my policy, I cannot claim for anything I suffered within the two years prior to the start of the policy. I understand that. I accept that. It also says that if the issue can be treated by the NHS within six weeks they would not pay the claim. I understand that. I accept that. A painful medical issue has arisen which satisfies all criteria and for which I require private treatment. I called to enquire about the process as I have not used the insurance before. I was put on hold for a long time. Eventually, the lady returned to recite all the clauses of my contract and also to says that even though this occurred AFTER I bought the policy and I am now seeking treatment FIVE MONTHS after the purchase of the policy the first symptoms occurred TOO CLOSE after the purchase date. Therefore, they need to do a full investigation. They need to requisition complete medical history and get it assessed before making a decision. This was not the question I put to them but this is what they wanted to say anyway. It's a time-consuming process and I am in pain. I want this solved right now not six weeks from today. The reason I bought medical insurance was to access a fast health care as Covid-19 was hogging the show. The treatment is only a couple hundred pounds. If they treat me this way, for a couple hundred pounds, what would happen if it were thousands of pounds? The way this came over was that they were looking for the slimmest loophole to avoid a pay-out. This was my first time and first impressions count. The amount of money that I have paid in premiums in the last five months together with the excesses on the policy, it is worth my while to go to a private doctor, dentist and optician, pay their fully fees and the total cost will be a fraction of the cost of the premium. Needless to say, the policy has been cancelled and shame on me for falling under the spell of their sales pitch. I want an insurance that will work for me, not the other way around. Aviva is not it. Reviewed on: 22nd April 2021

Terrible service on the phone. . Disgraceful.

1
Long winded way to get to see a specialist taking up to 2 weeks for them to deal with even the initial enquiry. Disgraceful. I shall be meaning this company ASAP Reviewed on: 8th April 2021

Medical insurance

1
Don’t touch this company they are an utter con........., they don’t pay out at all. My daughter took pcos and said because she had acne teenager and fatigue it was a symptom. They also get you to fill in forms which Your gp take a fee. It’s an utter disgrace I don’t ever recommend them and will tell everyone happy to take your money but nt pay you out. Don’t use them!!!!!! Reviewed on: 20th March 2021

What a con!

1
Tip 1. when you go to the Doctor and they ask how long have you had the symptoms just reply "on the way in". Went to Doctors with pulled shoulder blade muscle from golf. 18 months later had to go with different symptoms and pain in top shoulder joint (not muscle strain). Turns out I need an operation which is NOT covered because I had complained of pain previosuly! Total crap service and 14 months of pain. Paid for the op myself and would cancel my companys health insurance if it wasnt for the other staff I have on it. Reviewed on: 15th January 2021

Simply awful service

1
Bought my company’s private medical insurance from Aviva on advice of broker against web advice to go for the No.1 provider AXA. Turns out that if you have something as simple as a bruise or a pulled muscle (in my case) in apart of the body you are automatically excluded from any claim for absolutely anything for two years from policy start. So, if you pull a muscle in January one year and then have pain in the shoulder due to bone cancer the following year you are not covered. Better still notes made by non medically qualified personnel are treated as if a Doctor had written them! MY strong advice is this: 1. When booking your Dr’s appointment just say you are ill with no mention of what is wrong or with what. Also only book a week or two before expected appt. 2. Do not say how long you have had the symptoms or indeed what they are but just say it started just before you walked in. 3. Do not mention or comment on any of your medical history. 4. Always request access to your medical records so you can see what is written about you. 5. Make sure if they diagnose something you are given the proper investigative procedure (X-ray, MRI, blood test etc). This will determine exact issue and if you then have another different issue some time later it should be treated as a separate claim. 6. Choose another private medical insurer. Reviewed on: 1st January 2021

Con artists

2
I was with bupa for over 15years through my works health insurance and not a problem even when my wife developed a condition that needed lots of treatment bupa were fantastic, then the company changed providers and whent with aviva that's when it all changed, aviva say they won't cover treatment if that treatment doesn't cure the condition permanently, they fail to mention this beforehand, absolute con artists, Reviewed on: 1st September 2020

Aviva health

5
I highly recommend health insurance with Aviva. I've sorted everything in a few minutes! Easy access to website and helpful phone advisors. Reviewed on: 31st August 2020

Longstanding

4
Always felt happy dealing with Aviva Reviewed on: 25th August 2020

Speedy Diagnostic that excludes diagnostic

1
So, you buy this insurance thinking that you pay a little extra to avoid long waiting lists in this pandemic in case you need diagnostics whether anything is wrong - it's in the name - Speedy diagnostic, skip queues etc. But once you need diagnosing (ultrasound is means to diagnose something afaik), then it isn't included, so essentially you have to join NHS queues to have it done. Of course they say it's in the term and condition however I failed to find where. Complete and utter waste of money! Reviewed on: 10th August 2020

Rip off on child's health insurance premiums.

1
I bought health insurance policy for my kid when he was not even 2 y.o. - I was an older mother, he started having bad colds when starting nursery - so I bought for the peace of mind. 5 years on, not a single claim - the premium is up almost twice. I tried to talk to them about it last year, wondering what happened to "no claim bonus" - no result, the agent was absolutely dreadful. Avoid this company, try something different for the sake of your money, or just set money aside as your emergency fund. Reviewed on: 5th August 2020

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