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Direct Line: Car insurance reviews

3.66
Based on 356 reviews, last reviewed 10th Nov 2025
100% decrease in 5 star reviews
in the past 90 days
100% increase in 1 star reviews
in the past 90 days
See only 5 star reviews
46%
See only 4 star reviews
26%
See only 3 star reviews
6%
See only 2 star reviews
2%
See only 1 star reviews
20%

Latest highest rating:

5

Direct Line - Best Mix of Price and Services Direct Line were significantly cheaper than my current provider and after using several comparison sites, came out as the best combination of price an... Read more Reviewed on: 5th September 2025
Billy S's avatar
Billy S

Latest lowest rating:

1

They scammers. They scammers. Was traffic acccident I ts wasn`t my fault but they charge from me £100. Absolutely criminal and was very rude from phone Reviewed on: 10th November 2025
Tar T's avatar
Tar T

About this product

Direct Line provides car insurance for UK customers.

You can choose between three Direct Line car insurance policies: Essentials – entry level cover, Comprehensive and the top level called Comprehensive Plus. Going direct is the only way to get windscreen and misfuelling cover as standard on all levels.

Direct Line car insurance reviews help you find out what it’s really like to be a customer. If you’ve used Direct Line before, you can also leave a review and share your experience.

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Direct Line Car insurance reviews (356)

Best value and service

4
You have to leave them and then go back to get the best deal but I have found them easy to work with when I had to make a claim Reviewed on: 14th September 2018

Good customer service

4
Good customer service and affordable pricing which helps. Reviewed on: 9th September 2018

Good

4
been with Direct Line for a while and happy with their service and insurance Reviewed on: 3rd September 2018

Great service

5
Great service from advisors and competitive price-whats not to like? Also their contacts have many hidden advantages, e.g no admin fees for change of details-no more £50 charge to change address details Reviewed on: 2nd September 2018

Great customer service

5
Great price for my car insurance Reviewed on: 2nd September 2018

really great price

5
Really well priced and everything covered Reviewed on: 2nd September 2018

Reliable

5
A lot more reliable than others insurance companies Reviewed on: 23rd August 2018

Expensive

3
Definitely more expensive than other companies for young drivers. Black box scores are completely random. Reviewed on: 12th August 2018

Nice and easy to deal with

4
I've never had any issues with Direct Line, they're always polite and helpful if I need to contact them. They only loose one star because there are cheaper options out there. Reviewed on: 12th August 2018

Perfectly good

4
I have insured my car with Direct Line, on and off, for over 2 decades. On the rare occasion I have had to deal with them they have been fine. I'd only quibble about the amount offered when my car was written off many years ago but I think it is the market standard to only pay out a trade in value rather than a dealer price so I doubt any other company would have been better. I do a price comparison every few years and they are normally still competitive or the cheapest which is why I haven't changed - can't give a better recommendation than that! Reviewed on: 3rd August 2018

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