Write a review

Go to business site

Direct Line: Car insurance reviews

Name: Car insurance
Rating: 3.77 (356 reviews)

View other Direct Line products

3.65

Based on 356 reviews, last reviewed 10th Nov 2025

100% decrease in 5 star reviews

in the past 90 days

100% increase in 1 star reviews

in the past 90 days

46%

26%

20%

Latest highest rating:

5

Direct Line - Best Mix of Price and Services Direct Line were significantly cheaper than my current provider and after using several comparison sites, came out as the best combination of price an... Read more Reviewed on: 5th September 2025

Latest lowest rating:

1

They scammers. They scammers. Was traffic acccident I ts wasn`t my fault but they charge from me £100. Absolutely criminal and was very rude from phone Reviewed on: 10th November 2025

Read all reviews Write a review

About this product

Direct Line provides car insurance for UK customers.

You can choose between three Direct Line car insurance policies: Essentials – entry level cover, Comprehensive and the top level called Comprehensive Plus. Going direct is the only way to get windscreen and misfuelling cover as standard on all levels.

Direct Line car insurance reviews help you find out what it’s really like to be a customer. If you’ve used Direct Line before, you can also leave a review and share your experience.

Review Direct Line: Car insurance now

Help others make smarter decisions by sharing your own experience.

Write a review

Direct Line Car insurance reviews (356)

Direct Line Car Insurance - Fantastic

Fantastic - very good price each time I go with them (I alternate each year with other insurance companies like Admiral to get 'new customer discount) when I did have to make a claim on car insurance they were excellent. In fact the car that was in an accident was old and my mechanic thought that no insurance company would repair using 2nd hand parts and therefore it would be written off. I asked if they could repair with second hand parts and although there was a bit of confusion in the end they confirmed this and with my mechanic and the car was repaired - I was very relieved as it was a difficult time financially /logistically and time-management-wise to be looking for a new car. Plus they have a 'no quibble' baby car seat replacement policy which was very easy to use and my car seat was delivered in a way that worked for me. Very impressed with them - will continue to use them - and have recently got a very competitive quote for home/contents insurance. Reviewed on: 2nd January 2019

Brill company

Had an accident, claming was the easiest ever Reviewed on: 18th December 2018

recommand with 100% confidence

is a serious and trustworthy company Reviewed on: 27th November 2018

Watch out!

A couple of years ago we were checking through our joint account statement to see if me could make any economies, and noticed that my partner's car insurance with Direct Line was ludicrously high, over £600 per year. Mine with a different company was around £200, but my partner had just automatically renewed each year without checking the amount. He changed to another company that cost less than half for the same level of cover. I know insurance costs go up, but that's taking the mickey! Reviewed on: 23rd September 2018

Fantastic cover and customer service at a great price

As a family we have used Direct Line for numerous insurance products over the years. We have also found their customer service unbeatablea and that’s exactly why we choose to stick with them! Their website is really easy to use and their staff are very friendly and helpful. Plus the price is always right. What more could you want from an insurance provider? Reviewed on: 23rd September 2018

Always there when needed

Always there when needed, and on the ball. no fuss when a mistake occurred with my daughters renewal quote, just fixed it . Reviewed on: 23rd September 2018

Great price and great service

Direct Line continue to offer good rates and I have absolute confidence in their service. Reviewed on: 22nd September 2018

Simple and efficient

I didn't find direct line on any of the comparison sites which made me think they are confident in their product. I decided to give them a call and they came out cheaper than most of the ones listed on the comparison sites. I chose DL as they are an established, well known brand and I although I have yet to need them I am confident that if I do they will be available for me Reviewed on: 22nd September 2018

Reasonable quote at renewal time

Over a number of years with Direct Line I have found their renewal quote to be competitive which is excellent if you don't want to have to get new quotes every year as you can remain a customer without losing out. Reviewed on: 16th September 2018

Good service at an excellent price

Never had any problems dealing with them and so impressed I bought a second policy with them for my husband. Reviewed on: 16th September 2018

Do you have a different Direct Line product?

Share your experiences with products to help others make smarter financial decisions and learn more about different products available. Write a review

Are you a business? Get insights, reply to reviews, invite customers and understand their needs

Alternative products

Breakdown Insurance
from AXA 3.44 from 4 reviews
Car insurance
from AA 2.59 from 165 reviews
Car insurance
from Collingwood 4.90 from 3570 reviews

Want to see more from Direct Line?

Life Insurance
from Direct Line 5.00 from 1 reviews
Van Insurance
from Direct Line 4.75 from 4 reviews
Pet Insurance
from Direct Line 4.00 from 37 reviews

View all products

Join Smart Money People

Keep up to date on ratings of your favourite businesses. Find out about our awards and write new reviews with ease

Create an account

News, guides and insight from our team

View resource hub