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Direct Line: Car insurance reviews

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3.65
Based on 356 reviews, last reviewed 10th Nov 2025
No new 5 star reviews
in the past 90 days
No new 1 star reviews
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20%

Latest highest rating:

5

Direct Line - Best Mix of Price and Services Direct Line were significantly cheaper than my current provider and after using several comparison sites, came out as the best combination of price an... Read more Reviewed on: 5th September 2025
Billy S's avatar
Billy S

Latest lowest rating:

1

They scammers. They scammers. Was traffic acccident I ts wasn`t my fault but they charge from me £100. Absolutely criminal and was very rude from phone Reviewed on: 10th November 2025
Tar T's avatar
Tar T
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About this product

Direct Line provides car insurance for UK customers.

You can choose between three Direct Line car insurance policies: Essentials – entry level cover, Comprehensive and the top level called Comprehensive Plus. Going direct is the only way to get windscreen and misfuelling cover as standard on all levels.

Direct Line car insurance reviews help you find out what it’s really like to be a customer. If you’ve used Direct Line before, you can also leave a review and share your experience.

Direct Line Car insurance reviews (356)

Review of the Direct Line, Car insurance:

Always been a good service and I trust the brand

4
I have been a motor insurance customer with them for years. I will never chose the cheapest of anything, and so in fairness Direct Line is not a price decision, which personally I think is so often a false economy. But I know the customer service is great and I they were great when someone knocked off my painted wing mirror. Reviewed on: 28th July 2018
nathanmob's avatar
nathanmob

Liars and frauds!

1
Staff like it when they take your money promise you call backs but never keep their promise. Promised that after the first year my insurance would drop as long as didn't make any claims so did my lady drive carefully got my 2 years no claims as they promised to double it after my first year with them to then get a renewal letter saying they where going to double my premium! Liars scammers and fakes AVOID AT ALM COSTS AND THANK ME LATER Reviewed on: 22nd December 2016
John-Paul Peter Toledo's avatar
John-Paul Peter Toledo

Promised call backs failed!

1
Had to call them 10 times before they finally resolved my issue after 1 year AVOID AVOID AVOID TERRIBLE STAFF Reviewed on: 22nd December 2016
John-Paul Peter Toledo's avatar
John-Paul Peter Toledo

Scammers! Beware of direct line

1
Direct line are full of argumentative staff that do not wish to help you in the slitest I know from my own experience with them having motor insurance for the last year with them! Firstly they got information written down incorrectly on my motor insurance incorrectly rather than amending it they said to leave if it will be fine after seeking advice off trade and standards I quoted direct line my reference number with them that they need to Amend the errors of my motor insurance certificate as it's a legal document! It took me a year to get this finally done all staff do at direct line is argue with their customers rather than helping them! To add to matters making it worse, a useless member of staff made me lose my 2 years no claims as in the words of One of their managers 'the staff memeber ticked a wrong box stating you made a claim and we can see you just called in to make an enquiry' how incompetent can some one be! This took a month to amend before finally getting my 2 years no claims discount back! I was promised call backs by staff at direct line, and none of them where met through out my complaint. I finally left direct line this December 2016 and was promised to have my proof of 2 years no claims sent to me in the post to find out yet again Direct line had Royally messed things up for me again! In the letter it says that I have 2 years no claims but underneath the sentance stating that it says 1 claim notified, I have tried to insure myself with 3 different car insurance providers with this proof and have been refused to insure my car for the reason the letter of proof of my 2 years no claims is contradicting as it says I have 2 years no claims 'however' it also says I have 1 notified claim! I rung up again and they read through my notes and agreed this was their error 'yet again' Thanks a bunch Direct line! I'm now alone at Christmas because of your cow boy unprofessional ways! Good ridence to them and avoid at all costs!! Don't say I didn't warn you and thank me later, regards JP Reviewed on: 22nd December 2016
John-Paul Peter Toledo's avatar
John-Paul Peter Toledo

Made me lose my 2 years no claims read on! Angry!

1
They are useless and unprofessional all they do is lie to their customers AVOID Reviewed on: 22nd December 2016
John-Paul Peter Toledo's avatar
John-Paul Peter Toledo

Argumentative staff

1
Direct line are full of argumentative staff that do not wish to help you in the slitest I know from my own experience with them having motor insurance for the last year with them! Firstly they got information written down incorrectly on my motor insurance incorrectly rather than amending it they said to leave if it will be fine after seeking advice off trade and standards I quoted direct line my reference number with them that they need to Amend the errors of my motor insurance certificate as it's a legal document! It took me a year to get this finally done all staff do at direct line is argue with their customers rather than helping them! To add to matters making it worse, a useless member of staff made me lose my 2 years no claims as in the words of One of their managers 'the staff memeber ticked a wrong box stating you made a claim and we can see you just called in to make an enquiry' how incompetent can some one be! This took a month to amend before finally getting my 2 years no claims discount back! I was promised call backs by staff at direct line, and none of them where met through out my complaint. I finally left direct line this December 2016 and was promised to have my proof of 2 years no claims sent to me in the post to find out yet again Direct line had Royally messed things up for me again! In the letter it says that I have 2 years no claims but underneath the sentance stating that it says 1 claim notified, I have tried to insure myself with 3 different car insurance providers with this proof and have been refused to insure my car for the reason the letter of proof of my 2 years no claims is contradicting as it says I have 2 years no claims 'however' it also says I have 1 notified claim! I rung up again and they read through my notes and agreed this was their error 'yet again' Thanks a bunch Direct line! I'm now alone at Christmas because of your cow boy unprofessional ways! Good ridence to them and avoid at all costs!! Don't say I didn't warn you and thank me later, regards JP Reviewed on: 22nd December 2016
John-Paul Peter Toledo's avatar
John-Paul Peter Toledo

AVOID

1
Direct line are full of argumentative staff that do not wish to help you in the slitest I know from my own experience with them having motor insurance for the last year with them! Firstly they got information written down incorrectly on my motor insurance incorrectly rather than amending it they said to leave if it will be fine after seeking advice off trade and standards I quoted direct line my reference number with them that they need to Amend the errors of my motor insurance certificate as it's a legal document! It took me a year to get this finally done all staff do at direct line is argue with their customers rather than helping them! To add to matters making it worse, a useless member of staff made me lose my 2 years no claims as in the words of One of their managers 'the staff memeber ticked a wrong box stating you made a claim and we can see you just called in to make an enquiry' how incompetent can some one be! This took a month to amend before finally getting my 2 years no claims discount back! I was promised call backs by staff at direct line, and none of them where met through out my complaint. I finally left direct line this December 2016 and was promised to have my proof of 2 years no claims sent to me in the post to find out yet again Direct line had Royally messed things up for me again! In the letter it says that I have 2 years no claims but underneath the sentance stating that it says 1 claim notified, I have tried to insure myself with 3 different car insurance providers with this proof and have been refused to insure my car for the reason the letter of proof of my 2 years no claims is contradicting as it says I have 2 years no claims 'however' it also says I have 1 notified claim! I rung up again and they read through my notes and agreed this was their error 'yet again' Thanks a bunch Direct line! I'm now alone at Christmas because of your cow boy unprofessional ways! Good ridence to them and avoid at all costs!! Don't say I didn't warn you and thank me later, regards JP Reviewed on: 22nd December 2016
John-Paul Peter Toledo's avatar
John-Paul Peter Toledo

AVOID DIRECT LINE CAR INSURANCE!!

1
Direct line are full of argumentative staff that do not wish to help you in the slitest I know from my own experience with them having motor insurance for the last year with them! Firstly they got information written down incorrectly on my motor insurance incorrectly rather than amending it they said to leave if it will be fine after seeking advice off trade and standards I quoted direct line my reference number with them that they need to Amend the errors of my motor insurance certificate as it's a legal document! It took me a year to get this finally done all staff do at direct line is argue with their customers rather than helping them! To add to matters making it worse, a useless member of staff made me lose my 2 years no claims as in the words of One of their managers 'the staff memeber ticked a wrong box stating you made a claim and we can see you just called in to make an enquiry' how incompetent can some one be! This took a month to amend before finally getting my 2 years no claims discount back! I was promised call backs by staff at direct line, and none of them where met through out my complaint. I finally left direct line this December 2016 and was promised to have my proof of 2 years no claims sent to me in the post to find out yet again Direct line had Royally messed things up for me again! In the letter it says that I have 2 years no claims but underneath the sentance stating that it says 1 claim notified, I have tried to insure myself with 3 different car insurance providers with this proof and have been refused to insure my car for the reason the letter of proof of my 2 years no claims is contradicting as it says I have 2 years no claims 'however' it also says I have 1 notified claim! I rung up again and they read through my notes and agreed this was their error 'yet again' Thanks a bunch Direct line! I'm now alone at Christmas because of your cow boy unprofessional ways! Good ridence to them and avoid at all costs!! Don't say I didn't warn you and thank me later, regards JP Reviewed on: 22nd December 2016
John-Paul Peter Toledo's avatar
John-Paul Peter Toledo

I would never use them again.

1
The service is poor. I called to complain and the call was not handled well - even though I was very polite. They never reply to my letters. Quick to take your money but very slow to resolve any problems. I got a better service when I moved to a much cheaper insurer. Reviewed on: 8th November 2016
Gavin Langeveldt's avatar
Gavin Langeveldt

Great servive

5
Good customer service with helpful staff. Decent car insurance quote better than others I had. Reviewed on: 30th October 2016
Karen Durrant's avatar
Karen Durrant

So little fus

4
Just easy to do, no fussing around just honest cheap quotes. Reviewed on: 26th October 2016
Steven Scrase's avatar
Steven Scrase

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