Write a review

LV (Liverpool Victoria): Car insurance reviews

Name: Car insurance
Rating: 4.19 (329 reviews)

View other LV (Liverpool Victoria) products

4.02

Based on 329 reviews, last reviewed 8th Sep 2025

700% increase in 5 star reviews

in the past 90 days

100% increase in 1 star reviews

in the past 90 days

67%

15%

14%

Latest highest rating:

4

Hundreds cheaper than SAGA Significantly cheaper than SAGA used previously by hundreds of pounds. Cannot vouch for claims performance having not made one. Hence lower ratings bu... Read more Reviewed on: 8th September 2025

Latest lowest rating:

1

Avoid LV Landlord Insurance - not fit for purpose Avoid LV Landlord Insurance - the policy is not fit for purpose. I took out Landlord Insurance with LV as they claim to cover: ‘Accidental damag... Read more Reviewed on: 8th September 2025

Read all reviews See your review

About this product

LV= are the chosen car insurer for over one million UK drivers.

LV= offer a range of cover options from third party only through to fully comprehensive. They also have policies for electric cars and multi-car cover.

LV= car insurance reviews help you find out what it’s like to be a customer. If you’ve used LV= before, you can also leave a review and share your experience.

LV (Liverpool Victoria) Car insurance reviews (329)

Review of the LV (Liverpool Victoria), Car insurance:

Car Insurance Reviewer

the reminder had gone up £30 ,we did go compare found one much cheaper, sophoned them up tocancel and they matched it - RESULT Reviewed on: 14th July 2016

Would recommend

Have been a customer for a few years and they have always been easy to reach when needed and helpful. Quotes are often cheaper than competitors. Have just discovered their covid hardship fund which I think shows they are a caring company Reviewed on: 16th July 2020

Excellent insurance

iv been with LV insurance a few years now.. and I have always found there customer service brilliant, they are very helpful and quick at making any changes om your policy when asked, so far i have found LV one of the cheapest insurance companys out their compared to others on the market. I like the way they email your insurance documents over to you its qucik easy and convenient. These are the best in the market for insurance policys. Reviewed on: 16th July 2020

No fuss.

Good price, good phone service, no fuss. Reviewed on: 14th July 2020

Have used this company for over 30 Years !

Always very efficient staff and service. Reviewed on: 14th July 2020

Great!

Great service and good price, very friendly on the phone! Reviewed on: 14th July 2020

Inconsiderate re Covid 19

Since the beginning of the lock down period my car has not been used. LV have given nothing whatsoever back against the policy. Reviewed on: 14th July 2020

99% Perfect

Never any problems with LV car insurance but to improve to 100% perfect they should automatically reduce the annual premium just enough so as to prevent us from searching for a cheaper renewal price. Reviewed on: 13th July 2020

Car Insurance

Had a renewal quote which was more than last year, but i rang up and discussed the quote, after reducing my annual miles (due to current pandemic), i was able to add breakdown cover and reduce my renewal quote! Brilliant customer service, with good, sound advice and friendly customer service. Reviewed on: 13th July 2020

Helpful

Always very friendly and efficient Reviewed on: 8th July 2020

Gave me the cheapest deal for 2 years in a row!

Literally couldn’t find a better insurer! Gave me the cheapest insurance two years in a row haven’t once put it up when it came to renewing! I did an online comparison research and they were always the cheapest by miles! The customer service was always amazing too! Reviewed on: 30th June 2020

Do you have a different LV (Liverpool Victoria) product?

Share your experiences with products to help others make smarter financial decisions and learn more about different products available. Write a review

Are you a business? Get insights, reply to reviews, invite customers and understand their needs

Alternative products

Car insurance
from Admiral 4.74 from 22412 reviews
Car Insurance
from Zenith Insurance 2.10 from 27 reviews
Car Insurance
from Fish Insurance 2.00 from 2 reviews

Want to see more from LV (Liverpool Victoria)?

Pension
from LV (Liverpool Victoria) 5.00 from 2 reviews
Annuity
from LV (Liverpool Victoria) 5.00 from 1 reviews
Motorbike Insurance
from LV (Liverpool Victoria) 5.00 from 1 reviews

View all products

Join Smart Money People

Keep up to date on ratings of your favourite businesses. Find out about our awards and write new reviews with ease

Create an account

News, guides and insight from our team

View resource hub