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LV (Liverpool Victoria): Car insurance reviews

Name: Car insurance
Rating: 4.21 (315 reviews)

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4.09

Based on 315 reviews, last reviewed 29th Jan 2025

No new 5 star reviews

in the past 90 days

100% decrease in 1 star reviews

in the past 90 days

68%

14%

Latest highest rating:

5

Quick and easy to arrange and very competitive price Quick and easy to arrange and very competitive price Reviewed on: 15th October 2024

Latest lowest rating:

1

I recommend people to not join lv car insurance. I recommend people to not join lv car insurance. especially engines are really nasty people,basically this car insurance nothing just a scamming peopl... Read more Reviewed on: 29th January 2025

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About this product

LV= are the chosen car insurer for over one million UK drivers.

LV= offer a range of cover options from third party only through to fully comprehensive. They also have policies for electric cars and multi-car cover.

LV= car insurance reviews help you find out what it’s like to be a customer. If you’ve used LV= before, you can also leave a review and share your experience.

LV (Liverpool Victoria) Car insurance reviews (315)

Review of the LV (Liverpool Victoria), Car insurance:

Rude staff

They were very rude on the phone and did not want to fight my case although the dash cam footage shows my car in my lane. I honestly gave up on explaining something so simple to them, it was almost like they just wanted to be blind to it and not take my case the legal route. My advice is don’t waste your money and insure with them, you’re better of paying an extra premium with another insurer and trying your luck elsewhere. Reviewed on: 30th May 2022

First time claim

Had a crash for the first Tim in 20 years of driving, very quick and simple process of claiming. Reviewed on: 23rd August 2024

Cheapest around

After extensive searching for car insurance LV was by far the cheapest and we have been with them for eight years. Reviewed on: 23rd August 2024

When it comes to renewal, they always quote us a hig...

When it comes to renewal, they always quote us a higher amount. But when I go through comparing website, the same company gives a very much lower quote and had to give customer service a call to get the lower amount offered. It's very frustrating they have double standards and try to take a ride of you don't do your due diligence. Reviewed on: 23rd August 2024

Delighted at discount on renewal offer

After working through numerous contrast and compare insurance sites could not find a decent price as was trying to reduce the LV renewal price. So rang LV yo my surprise and utter delight I was offered a reduction on my renewal that brought it in to a very reasonable price. Not only that but the quality of the insurance was outstanding including break down cover etc. Delighted Reviewed on: 23rd August 2024

Personality and Efficiency

Customer support team knowledgeable, efficient and personable. They try and best serve needs, really listen and don’t try and sell what isn’t needed. Reviewed on: 23rd August 2024

Efficient service however there is lack of update wh...

Efficient service however there is lack of update when renewing car insurance. Reviewed on: 23rd August 2024

The cheapest I found, but still expansive.

The cheapest I found, but still expansive. Reviewed on: 23rd August 2024

This year’s renewal cost has actually dropped!

This year’s renewal cost has actually dropped!!. I’ve always tried to stay insured with LV based on their excellent levels of cover and ease to deal with. Reviewed on: 23rd August 2024

Great price

Great price, accepted web site price, better then requote Reviewed on: 23rd August 2024

Very helpful, easy to work with when you have a claim.

Very helpful, easy to work with w Reviewed on: 23rd August 2024

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