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Purely Pets: Pet insurance reviews

4.71
Based on 2,028 reviews, last reviewed 5th Sep 2025
No new 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
87%
See only 4 star reviews
10%
See only 3 star reviews
1%
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0%
See only 1 star reviews
2%

Latest highest rating:

5

Reliable and Efficient When submitting a claim they were efficient and dealt directly with our vets on our behalf, making it a pain free process for us. Reviewed on: 5th September 2025
Lynsey Taylor's avatar
Lynsey Taylor

Latest lowest rating:

1

SAVE YOUR MONEY - GO ELSEWHERE I pay £924 a year in premiums, NEVER CLAIMED before (he's 11). My dog had an Op was only £800 and they won't cover it as my pet didn't go for yearly c... Read more Reviewed on: 11th February 2025
gemma's avatar
gemma

About this product

Purely Pets offer policies to cover dogs and cats.

Purely Pets offer 15 levels of lifetime cover so you can choose a pet insurance policy that best suits your budget and requirements. You can get a quote and manage your policy online. Purely Pets can make claims payments directly to your vet.

Purely Pets pet insurance reviews help you find out what it’s really like to be a customer. If you’ve used Purely Pets before, you can also leave a review and share your experience.

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Purely Pets Pet insurance reviews (2028)

Empathetic Customer Service

5
My dog Freddie has arthritis, Purely Pets accepted a claim for his stem cell therapy and supporting treatments without quibble. Freddie is 12 and inevitably his monthly premium increased. When I spoke to a Purely Pet rep explaining the new premium was more than I could afford they suggested a different package that reduced my premium & excess, still gave me enough cover and didn't exclude his existing conditions. I was very impressed with the empathy the rep showed. Reviewed on: 10th July 2019

Pet insurance

5
We have been insured for our precious little furry friend for 2 years now. We have no problems at all. They communicate with us & all is fine for us to stay insured with them. We are happy with the service we receive ⭐️ Reviewed on: 10th July 2019

Easy process to make a claim

5
I was very grateful with the service & the ease at making a claim for when my dog was ill Reviewed on: 10th July 2019

Really great service

5
I've been with Purely pets for my cat's insurance for several years now and I have always found them quick, responsive and kind when dealing with my claims. Reviewed on: 10th July 2019

Fantastic service

5
Purely pets provide caring affordable pet insurance to cover all my pets insurance needs. Reviewed on: 10th July 2019

Brilliant company

5
Purely pets have always been brilliant to deal with and pay any claims on time with no hassle. Would recommend to anyone. Reviewed on: 10th July 2019

Easiest claim

5
Unfortunately we had to use are insurance for an operation on our dog. Was the easiest application and quick to get the money back Reviewed on: 10th July 2019

Good value and service

5
Very good value, I’ve only had to claim once but it was very straightforward, quick and easy process. Reviewed on: 10th July 2019

Quick, reliable & efficient.

5
A fantastic support. Very reassuring. Reviewed on: 10th July 2019

Value for money and super efficient

5
Very good value for money and process claims very quickly. Support service available to pet owners is really good too. Reviewed on: 10th July 2019

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