Smart Money People Logo

Animal Friends: Pet insurance reviews

4.73
Based on 641 reviews, last reviewed 5th Sep 2025
300% increase in 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
89%
See only 4 star reviews
6%
See only 3 star reviews
2%
See only 2 star reviews
0%
See only 1 star reviews
3%

Latest highest rating:

5

Excellent Pet Insurance Had our Pet insurance for two cats with them for several years now and the renewal is always very fair and reasonable and the service and communicatio... Read more Reviewed on: 5th September 2025
KayeF's avatar
KayeF

Latest lowest rating:

1

Terrible Paid insurance for years. My dog was put to sleep recently - tried to claim of insurance & told not possible to claim as my dog was over 8yrs old !!! Reviewed on: 9th October 2023
Kerry Hasson 's avatar
Kerry Hasson

About this product

Animal Friends Pet Insurance offer policies to cover dogs, cats and horses.

Your vet can submit your claim and Animal Friends will pay them directly. There’s an online account to help manage your policy and claims on the go and you get access to exclusive discounts and offers.

Animal Friends Pet Insurance reviews help you find out what it’s really like to be a customer. If you’ve used Animal Friends Pet Insurance before, you can also leave a review and share your experience.

Animal Friends Pet insurance reviews (641)

Review of the Animal Friends, Pet insurance:

Don't Do It

1
Before you consider taking out insurance with these thieves....stop....put your debit card down. Don't believe their "animal friends" nicey nicey name/image...these guys will whatever they can to not pay you the money you're owed. My dog has been left lame and in pain for nearly 2 months while I've had two different claims denied. I've now just had to bite the bullet and pay for it myself. I've had insurance with them for 4 years and never claimed a penny. Then when I need them... guess what, they try to wriggle out of paying and couldn't care less about your pet. Best advice I can give you is to direct debit the money you would pay to them monthly into a savings account and further down the line if/when you need it you will have a pot of money to at least lessen the burden Reviewed on: 2nd March 2021

No hazzle

5
Easy to understand , easy to set up and use Reviewed on: 6th August 2023

Outstanding

5
I have owned dogs all my life and had them insured with many different insurers. I can honestly say that Animal Friends is by far the best! I feel the coverage is good, the communication very easy and I feel they are genuinely committed to the welfare of animals. I have never had an insurance company that actually pointed out to you what you can claim for. Excellent. Reviewed on: 6th August 2023

Professional service

4
Dependable,Consistent, straightforward service. Ready to help with any queries. Reviewed on: 6th August 2023

Always satisfied, never a hassle

5
I have been using Animal Friends for pet insurance for probably the best part of 20 years off and on. I have recommended them to family and friends because whenever I have needed to make a claim it is never a hassle. I have always been 100% satisfied with their assistance, support and attitude. Reviewed on: 6th August 2023

Animal Freinds

5
On the occasions I have had to speak phones are answered quickly. Staff are understanding and knowledgeable. Claims are settled promptly with no fuss. Reviewed on: 6th August 2023

Animal Friends were there when we needed them most

5
Animal Friends were there when we needed them most. Last Christmas, when my vet was closed for the festive season, my dog collapsed, one evening. I was very thankful for the benefit that Animal Friends offers, to connect up with a real vet, through their partners, Joii Pet Care. This was very quick, with little waiting. The vet was really great and looked at my dog through the screen to make an assessment and gave advice. I subsequently took my dog to the emergency vet, where he was seen. Thank you Animal Friends, I know that you are one of the only pet insurers who partner with vets who can provide this type of virtual service to pet owners. The subsequent insurance claim was straightforward and quick. I'll definitely be staying with Animal Friends! Reviewed on: 5th August 2023

Great service

5
Good value and reliable insurance for my two cats. Very easy claim process Reviewed on: 5th August 2023

Easy to deal with

4
I’ve made a couple of claims over the years. First vet practice didn’t deal directly with AF, paper work was easy, my current vet practice does all the paperwork so even simpler. Paid out promptly both times. I understand premiums increase annually but they have increased quite a bit the last 2 years, still the peace of mind is worth it. Reviewed on: 5th August 2023

Great Reliable Insurers

4
I've been using Animal Friends for 4 1/2 years now. They have saved me thousands over the years. Never had any issues with paying out. Only 2 slight issues I have, but hasn't become a big problem. I've increased level of cover but I am so thankful they are a great company and now using the online Pawtal they are quick to pay out. Thanks Reviewed on: 5th August 2023

Simple claims process

5
Claim for ongoing skin condition paid quickly every month. Most competitive policy price and lovely staff. Would recommend Animal Friends without hesitation. This is the second pet we have insured with this company. Reviewed on: 5th August 2023