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Aviva: Car insurance reviews

Name: Car insurance
Rating: 3.81 (550 reviews)

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3.72

Based on 550 reviews, last reviewed 1st Dec 2025

100% decrease in 5 star reviews

in the past 90 days

33% decrease in 1 star reviews

in the past 90 days

50%

23%

21%

Latest highest rating:

5

Great value. Great value. Much cheaper than other insurance. Reviewed on: 7th October 2025

Latest lowest rating:

1

auto renewed me into a policy I didn't want auto renewed me into a policy I didn't want and charged me £28 to cancel it 2 days after the start date. Please can you arrange a refund of the charg... Read more Reviewed on: 1st December 2025

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About this product

Aviva provides award-winning car insurance for UK customers.

Aviva car insurance covers you against the cost of accidents, damage and theft. The cover you get and how much for, is down to the level of insurance you choose. Aviva also offer car insurance for electric and hybrid vehicles.

Aviva car insurance reviews help you find out what it’s really like to be a customer. If you’ve used Aviva before, you can also leave a review and share your experience.

Aviva Car insurance reviews (550)

Review of the Aviva, Car insurance:

Avoid if returning from abroad

If this is the modern way of dealing with customers, give me a company where you can communicate with humans. I have paid 1 year in advance for my car insurance, while providing evidence of no-claims history. Aviva claim to accept evidence from UK or EU insurance companies. I lived and worked in Belgium since 1983 and was insured to drive there. My Belgian insurance company is legally bound to provide documentation only in official Belgian languages, ie French, Dutch and German. Their document is a form listing all previous claims. The form they gave me has nothing but blank rows because I have had zero claims since I took out the policy with them in 1999. I have sent this, a machine translation of the form plus the company's covering note confirming that I have been involved in NO accidents since the start of the policy, 24 years ago. I have uploaded all this to MyAviva, emailed it, explained several times by email and it seems no human ever examines the file. I started this process long before the requested start of insurance cover. The final straw was receiving another automated request to upload my No Claims Discount form last Sunday morning. This is UK terminology. I can do nothing more than provide evidence of no claims whatsoever in the last 24 years. If Aviva claims to accept evidence from UK and EU insurance companies, this is clearly untrue. I have asked Aviva to confirm acceptability immediately, or reimburse my payment, while I find a proper insurance company that listens to its customers. Still no reply. And in the meantime, Aviva tell me they will cancel my insurance at the end of the month if I don't upload a NCD form, which does not exist in Belgium. Reviewed on: 13th March 2023

Managed to get a much better deal via comparison site.

Managed to get a much better deal via comparison site. Same deal was available elsewhere at almost double the price! Same company! Reviewed on: 23rd August 2024

Poor customer experience and value for money

Poor customer experience and value for money Reviewed on: 23rd August 2024

Car insurance.

I have not needed to claim but taking out the policy was easy on line and not to expensive good value for money. Reviewed on: 23rd August 2024

Received a competitive quote.

Received a competitive quote. Can access all my documents through an easy to use app. Reviewed on: 23rd August 2024

Aviva Car insurance? Not for new cars owners...

Aviva Car insurance is not adequate for new cars owners. Even in the fully comprehensive insurance package, they have an extra excess fee in case you would like to take your brand new car into an unlisted repairer (unapproved by Aviva). But this is deceiving. It is no guarantee you will get the repair costs refunded. Even if you want to take your brand new car, still under warranty, to the Make of your car for repairs to avoid voiding the warranty, Aviva sets its right to not agree to such repairs. Reviewed on: 23rd August 2024

Everything is so easy with them ,

Everything is so easy with them , nothing is beyond trouble . Really friendly Reviewed on: 23rd August 2024

Comprehensive cover at a good price..

Comprehensive cover with few exclusions at a good price. Similar large companies with policies offering the same cover appear to be more expensive in comparison. Reviewed on: 23rd August 2024

repeatedly bombarded by texts and calls

after a car accident where no-one was injured I was bombarded by phone calls weekly to ask me to make a false claim for whiplash. Aviva published my personal details and said the only way to stop them was to make FALSE claim!!!! No wonder our insurance is high if they encourage us to lie. I reported it to the police who cant be bothered with such trivialities. Reviewed on: 23rd August 2024

I did a quote online but a few days later was unable...

I did a quote online but a few days later was unable to find. Called aviva and spoke to a lovely young lady who found my quote and progressed it to cover stage in a few minutes, cover was fully explained and all questions regarding my policy were answered. Reviewed on: 23rd August 2024

Was a better value than most options..

Was a better value than most options and easy to adjust and change Reviewed on: 23rd August 2024

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