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Direct Line: Car insurance reviews

Name: Car insurance
Rating: 3.92 (358 reviews)

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3.92

Based on 358 reviews, last reviewed 8th Jul 2026

200% increase in 5 star reviews

in the past 90 days

No new 1 star reviews

in the past 90 days

47%

25%

20%

Latest highest rating:

5

Efficient and supportive They were efficient and supportive when my car was damaged. The call handlers and drivers were polite and friendly. I was kept informed throughout. Reviewed on: 8th July 2026

Latest lowest rating:

1

They scammers. They scammers. Was traffic acccident I ts wasn`t my fault but they charge from me £100. Absolutely criminal and was very rude from phone Reviewed on: 10th November 2025

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About this product

Direct Line provides car insurance for UK customers.

You can choose between three Direct Line car insurance policies: Essentials – entry level cover, Comprehensive and the top level called Comprehensive Plus. Going direct is the only way to get windscreen and misfuelling cover as standard on all levels.

Direct Line car insurance reviews help you find out what it’s really like to be a customer. If you’ve used Direct Line before, you can also leave a review and share your experience.

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Direct Line Car insurance reviews (358)

Best bar none

for the ump-teenth time I have reinsured my car with Direct line, best cunstomer service...period Reviewed on: 15th September 2017

Lovely customer service and great value for money

I had wonderful customer service by someone called Ben, friendly, chatty, answered all my questions. I am happy to pay a little more for what i feel is great service and products and i truly believe direct line is a great example of this, congratulations Reviewed on: 15th September 2017

Top class service

Recently had a serious car accident and can only praise the service from Direct Line so far. Everything is organised, communicated and efficient between customers and their different departments and partners. So glad I didn't change companies for the sake of saving a few pounds. Reviewed on: 14th September 2017

good enough

cheap, had no accidents so never needed the insurance...but found cheaper and they wouldn't match it when my renewal came round Reviewed on: 13th September 2017

Complete waste of money

Basically a few days after I purchased my car it was hit by a pedestrian who was drunk and damaged the door leaving a big dent and scratch. Direct Line were particularly unhelpful and the claim dragged on for 2.5 years. During that time I was made to pay extra for my car insurance as I had 'lost' my no claims bonus. I eventually got sick of waiting for a resolution and cancelled the claim. So not only was I out of pocket but still had a damaged car. Reviewed on: 11th September 2017

Reliable company

Joined my partner's insurance to mine. Website could do with simplifying. Reviewed on: 6th September 2017

Okay.. Unless you want to change your car.

Direct line seamed perfect when I first took car insurance out with them, cheep and a friendly service... that was until I changed my car. After insuring my car for 7 months with direct line I decided to change my car from a Peugeot 206 (1.4) to a Volkswagen polo (1.2)... To change my car through direct line insurance cost me £3000.00 for 3 months! (Which i had to pay as I'm a young driver so keeping my no claims was a huge importance.) It cost me only £700.00 to insure my polo with LV for a whole year..... Only to find out my father had a similar experience with Direct line too, but on his house insurance. Reviewed on: 5th September 2017

Good value and trusted

Direct Line Car Insurance is what I have been using for years. Customer service is great and I truly feel it is good value for money. I was travelling North when I had a breakdown, had no issues at all with them. Reviewed on: 4th September 2017

Always easy

I have been with direct line for alot of years and have always found them easy to deal with, polite and reasonable. Thank you. Reviewed on: 2nd September 2017

I swapped to Direct Line from another household company and saved £110

Rang to accept an online price and was met with a very courteous and polite member of staff of managed to sound interested. Quick and efficient of company Reviewed on: 2nd September 2017

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