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esure: Car insurance reviews

1.91
Based on 410 reviews, last reviewed 1st Dec 2025
100% decrease in 5 star reviews
in the past 90 days
25% decrease in 1 star reviews
in the past 90 days
See only 5 star reviews
18%
See only 4 star reviews
10%
See only 3 star reviews
3%
See only 2 star reviews
3%
See only 1 star reviews
66%

Latest highest rating:

5

Superb service Offered a very competitive renewal price, and was able to improve on that more when contacted by phone Reviewed on: 9th September 2025
Chris Milden's avatar
Chris Milden

Latest lowest rating:

1

Not recommended It is simple, they have a bad customer service and do not like making any payments. Not my idea of what should be. Not recommended at all Reviewed on: 1st December 2025
Lola Z's avatar
Lola Z

About this product

esure car insurance has two options for cover: esure and esure Flex. esure Flex has increased coverage inclusions and higher limits.

You can choose from third party, fire and theft or fully comprehensive esure car insurance and boost your cover with optional extras. These include legal protection, breakdown cover and car hire benefit.

esure car insurance reviews help you find out what it’s really like to be a customer. If you’ve used esure before, you can also leave a review and share your experience.

esure Car insurance reviews (410)

Review of the esure, Car insurance:

This is the worst insurance company

1
This is the worst insurance company This is the worst insurance company. At first everything looked great, they offered not bad price and got everything done quickly. When my wife got her license half a year later, they doubled the insurance. 1000 pounds turned into 2000 thousand. Soon, unfortunately, my wife got into an accident due to the fault of another driver who did not let her pass when she was driving on the main road with a green light. We provided evidence from dash cam. The video shows the opponent's fault. At the moment (21.02.23), 5 months have passed since the accident, there is still no result. It's time for me to renew the insurance on my work car, but since there is an open case, my insurance has increased by £1000, and I wasn’t even driving the car that was involved in the accident. In a month, I need to renew the insurance for a car that was in an accident; the price will be increased again, since there is no solution to the accident. This is some kind of robbery, the insurance company is deliberately delaying even the most obvious consideration of the case with video evidence in order to increase payments. I work 18 hours, I barely have enough money for my family, I spent many years of savings on an old car(2012) to make it easier for my wife to take care of the children. But the insurance company forces me to work 24 hours a day just to pay them, and they will sit for years looking at obvious accidents without victims. On my only day off I tried to contact the company (1pm) and find out when there would be a decision on our case, I waited on the phone for 40 minutes, then I started writing in the chat and wasted 6 hours on numerous correspondence in vain. There is not one email address on the site where you can write a complaint. Each staff will transfer you to some other department, and then they will tell you that their working hours are over, write to us tomorrow. I need to take a month off to get through to the right department. I strongly recommend that you avoid this company, you won’t find a simpler case than ours, but they are still delaying the decision in order to rip off as much as possible from you, and also other companies will screw you if you have more than one car in the family. This is a conspiracy to rip off all drivers. 22/02/2024 We can’t get through on the phone, every time we connect to the claims department, they hang up on the phone. Our unfinished business is displayed in the system as Our fault, but this is 100% not true. In the chats I was told that the case is still under consideration and no decision has been made. Reviewed on: 22nd February 2024

Same as other people on here they have taken my exce...

1
Same as other people on here they have taken my excess which had been waived but won’t give it me back untill 3rd party admit liability. 3rd party has admitted liability to minster law but ensure say the need more information so they need to get it instead of writing more and more confusing emails they are a waste of space! Reviewed on: 5th March 2025

Charged me £15 just to update an address

1
Charged me £15 just to update an address, something that could take seconds and be done myself online. Instead you have to spend ages talking to a robot, then talking to customer services. Absolutely won't be renewing next year if they are to treat customers like this. Avoid. Reviewed on: 14th February 2025

Absolutely terrible customer service.

1
Absolutely terrible customer service. None of them have a clue what they are doing. I have tried multiple times to make simple changes to my policy and get told a different story every time. I almost positive they are using AI and lying as no one can be this useless. God only knows what would happen if you had a claim. Reviewed on: 12th February 2025

Possibly one of the worst insurance companies to go...

1
Possibly one of the worst insurance companies to go to with. I was in an accident that was found as no fault to me and I paid my excess at the time and was told I would be refunded it once the claim had closed. The claim was closed and there was no communication of anything past that. After I contacted them I was told it would be an automatic refund. Then I was told I had to get proof the excess was paid. Then I was told I had to contact the other persons insurance company to receive the refund. THEN I was told I possibly had to contact a 3rd party insurance to claim the excess back? And finally I was given proof that I paid my excess from Esure that I had to pass on the other drivers insurance company but Esure put the wrong monetary amount on it so then I had to go through the whole thing again to get it amended. You will be left to do all the legwork with this company and don’t expect any communication about anything. I’ve been trying to get my excess refunded for about 3/ 4 months now and I’ve received better help from the other drivers insurance company than my own. I will not be renewing my insurance with this company. Reviewed on: 5th February 2025

If I could give a zero I would

1
why is that you’re so completely useless? Have continuously mucked up my sons claim, said you were going 50/50 because you couldn’t be arsed to get the cctv offered. Offered a hire car for 5 days once my money had gone in, and now 2 days later say it needs to go back today. You’ve then said that it’s extended until the 31st and then sent me an email immediately to say that it ends today. Do you actually know what you’re doing? I ask for call backs that never materialise. You tell me that you’ve phoned me on a land line which doesn’t exist. You tell me that you’ve phoned me on a land line which doesn’t exist. This has now all been logged with the Financial Ombudsman Reviewed on: 24th January 2025

Never again, very poor service.

1
Never again, very poor service. Reviewed on: 10th December 2024

Beware: A Nightmare Experience with Esure

1
I took out an insurance policy with Esure via a comparison site on October 7, choosing them based on cost. Shortly after, they emailed me asking for documents to confirm my details—but these emails went straight to my spam folder. By the time I checked, my policy had been abruptly cancelled on October 23 (just 16 days later) without any direct notification. They only refunded £371.53 out of the £414.56 I paid. When I reached out to resolve this and requested they remove the damaging “policy cancelled” mark from my record, they asked me to send in the required documents, which I promptly did. Despite my cooperation, they replied that they still wouldn’t remove the mark due to an alleged “failure to disclose” an SP30 offense—not even mine but from a named driver on the policy. I’m fairly certain I included this detail when signing up, but even if I had missed a box on the lengthy online form, it was an honest mistake. Why would I send them the DVLA summary showing the SP30 if I wanted to “non-disclose”? When I mentioned taking the issue to the ombudsman, their story suddenly changed—they updated the record from “documents not provided” to a “non-disclosure of penalty,” making it clear they were determined to label me negatively regardless of the context. If you value transparency, customer support, and common sense, I strongly recommend staying away from Esure and its sister brands: Sheila’s Wheels, First Alternative Insurance, and Esure Flex. This experience was frustrating, financially unfair, and shows their unwillingness to support customers in even minor, honest oversights. Reviewed on: 31st October 2024

I have been a customer for a very long time (over 15...

1
I have been a customer for a very long time (over 15 years) and have 3x car insurances (policies). I called customer service to make a payment and to change my account details, as i missed one this month and was told that I missed 2x payments recently and have to pay the outstanding balance in full now. The lady (Rebecca) on the phone was not being helpful at all to some extent I found her rude and unprofessional. I asked to speak to a manager and was told to wait for 2/3 working days? I'm seriously thinking to not renew any of my insurance policies and to take my business somewhere else. As this company doesn't value you as a customer at all. Reviewed on: 21st October 2024

I have not had to claim on E-Sure but my experience...

5
I have not had to claim on E-Sure but my experience has been straight forward so far. Reviewed on: 14th October 2024

Very competitive pricing and good communication with...

5
Very competitive pricing and good communication with a easy to use website Reviewed on: 12th October 2024

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