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LV (Liverpool Victoria): Car insurance reviews

Name: Car insurance
Rating: 4.19 (329 reviews)

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4.04

Based on 329 reviews, last reviewed 8th Sep 2025

700% increase in 5 star reviews

in the past 90 days

100% increase in 1 star reviews

in the past 90 days

67%

15%

14%

Latest highest rating:

4

Hundreds cheaper than SAGA Significantly cheaper than SAGA used previously by hundreds of pounds. Cannot vouch for claims performance having not made one. Hence lower ratings bu... Read more Reviewed on: 8th September 2025

Latest lowest rating:

1

Avoid LV Landlord Insurance - not fit for purpose Avoid LV Landlord Insurance - the policy is not fit for purpose. I took out Landlord Insurance with LV as they claim to cover: ‘Accidental damag... Read more Reviewed on: 8th September 2025

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About this product

LV= are the chosen car insurer for over one million UK drivers.

LV= offer a range of cover options from third party only through to fully comprehensive. They also have policies for electric cars and multi-car cover.

LV= car insurance reviews help you find out what it’s like to be a customer. If you’ve used LV= before, you can also leave a review and share your experience.

LV (Liverpool Victoria) Car insurance reviews (329)

Review of the LV (Liverpool Victoria), Car insurance:

Car Insurance Reviewer

the reminder had gone up £30 ,we did go compare found one much cheaper, sophoned them up tocancel and they matched it - RESULT Reviewed on: 14th July 2016

Fantastic customer service

Their quote was much less than any others I had been given. They were so helpful when I called to purchase and also when I rang back to get some help with a problem. I recommended them to a family member and she saved a lot of money too! Reviewed on: 26th September 2016

Second to none

I have been using LV for my car and their service has been first class. I had a minor incident last year and found them to be resourceful and friendly. Reviewed on: 12th September 2016

LV REVIEW

Too expensive. I had 3 years no claims bonus but they wouldn't believe the document I sent. Reviewed on: 9th September 2016

Good service!

LV consistently emerge as one of the better value options on the comparison websites, however I'm pleased to report that they also delivered when I needed to claim - courtesy car within a day, car repaired with zero fuss and little more than a couple of forms to fill. Reviewed on: 3rd September 2016

Reasonable renewal fees

Unlike other insurers they offer a competitive renewal fee raTher than hike up the fee and hope customers will be lazy and not change insurer Reviewed on: 29th August 2016

Very pleased

I have never had any problems with this company very good service Reviewed on: 28th August 2016

Fair and not over-priced

They are willing to negotiate on renewal costs, and are helpful in the event of a claim. Reviewed on: 14th August 2016

Excellent service and good customer care

After paying over the odds for my insurance for many years last year I found LV and was surprised to find my insurance was considerably less. This included drivers legal protection, protected no claims and two other named drivers. I had recently retired so that brought it down a little but still, a difference of around £150 is not to be sneered at. After another driver hit my car in a car park at Christmas this year LV handled my claim professionally and the small issue I had was dealt with immediately. After this, despite the incident being settled in my favour, I thought my renewal fee would have risen this summer but no, it was more or less the same as the previous year. Reviewed on: 5th August 2016

Good value insurance

Very easy to deal with and a good renewal price Reviewed on: 2nd August 2016

Easy to change

Changed cars recently and policy was updated quickly and efficiently. Always received paperwork quickly and telephone advisors helpful Reviewed on: 1st August 2016

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