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Aviva: Car insurance reviews

Name: Car insurance
Rating: 3.81 (550 reviews)

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3.72

Based on 550 reviews, last reviewed 1st Dec 2025

94% decrease in 5 star reviews

in the past 90 days

33% decrease in 1 star reviews

in the past 90 days

50%

23%

21%

Latest highest rating:

5

Great value. Great value. Much cheaper than other insurance. Reviewed on: 7th October 2025

Latest lowest rating:

1

auto renewed me into a policy I didn't want auto renewed me into a policy I didn't want and charged me £28 to cancel it 2 days after the start date. Please can you arrange a refund of the charg... Read more Reviewed on: 1st December 2025

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About this product

Aviva provides award-winning car insurance for UK customers.

Aviva car insurance covers you against the cost of accidents, damage and theft. The cover you get and how much for, is down to the level of insurance you choose. Aviva also offer car insurance for electric and hybrid vehicles.

Aviva car insurance reviews help you find out what it’s really like to be a customer. If you’ve used Aviva before, you can also leave a review and share your experience.

Aviva Car insurance reviews (550)

Review of the Aviva, Car insurance:

Avoid if returning from abroad

If this is the modern way of dealing with customers, give me a company where you can communicate with humans. I have paid 1 year in advance for my car insurance, while providing evidence of no-claims history. Aviva claim to accept evidence from UK or EU insurance companies. I lived and worked in Belgium since 1983 and was insured to drive there. My Belgian insurance company is legally bound to provide documentation only in official Belgian languages, ie French, Dutch and German. Their document is a form listing all previous claims. The form they gave me has nothing but blank rows because I have had zero claims since I took out the policy with them in 1999. I have sent this, a machine translation of the form plus the company's covering note confirming that I have been involved in NO accidents since the start of the policy, 24 years ago. I have uploaded all this to MyAviva, emailed it, explained several times by email and it seems no human ever examines the file. I started this process long before the requested start of insurance cover. The final straw was receiving another automated request to upload my No Claims Discount form last Sunday morning. This is UK terminology. I can do nothing more than provide evidence of no claims whatsoever in the last 24 years. If Aviva claims to accept evidence from UK and EU insurance companies, this is clearly untrue. I have asked Aviva to confirm acceptability immediately, or reimburse my payment, while I find a proper insurance company that listens to its customers. Still no reply. And in the meantime, Aviva tell me they will cancel my insurance at the end of the month if I don't upload a NCD form, which does not exist in Belgium. Reviewed on: 13th March 2023

I had this insurance on two of my cars, and at the m...

I had this insurance on two of my cars, and at the moment the only thing is that I had to change it to another one, because it was more expensive. Reviewed on: 5th September 2025

A green car insurance policy that is good value

I got a significant difference in price and cover due to not doing many miles.. Their aero product is really good for drivers who only really do local mileage. Perfect for those people who are retired or who can walk cycle or use public transport to get to work. It also offsets carbon for the first 1000 miles. Customers can choose to contribute themselves Reviewed on: 5th September 2025

Might be zero by name but not in features

Started with my car on the no frills zero insurance and it gave me everything I wanted in a policy, so now have also put my campervan on the platform and saved a lot ,plus knowing that a big specialist insurance company is looking after you Reviewed on: 5th September 2025

Efficient company

I've not needed to make a claim with Aviva (fortunately!) but their service has been good and their quote was reasonable. Reviewed on: 5th September 2025

My insurance has decreased nicely from £550.

My insurance has decreased nicely from £550. That's after not driving for 24 years. Their quote was the best value. I was a chronic alcoholic. Now I have 4 years N/C, and it's £260. I'm very happy with that. Reviewed on: 5th September 2025

Actually appreciate and reward safe drivers.

Actually appreciate and reward safe drivers with competitive renewal quotations. One of the few, perhaps the only, insurer to realise that drivers who have NEVER had a claim are worth keeping! Reviewed on: 5th September 2025

The insurance was easy to take out on line, renewal...

The insurance was easy to take out on line, renewal is clear with reminders of when the premium will be taken. It’s all written in clear English and is good value for money. I would recommend to friends and family. Reviewed on: 5th September 2025

I like the emails they send and the promotions they...

I like the emails they send and the promotions they have. Reviewed on: 5th September 2025

It was easy to negotiate the website

It was easy to negotiate the website Reviewed on: 5th September 2025

Good value for insurance

Easy to select and buy. Spoke to an agent and bought over a phone call. Reviewed on: 5th September 2025

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