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Aviva: Car insurance reviews

3.70
Based on 553 reviews, last reviewed 20th Feb 2026
95% decrease in 5 star reviews
in the past 90 days
50% decrease in 1 star reviews
in the past 90 days
See only 5 star reviews
50%
See only 4 star reviews
23%
See only 3 star reviews
5%
See only 2 star reviews
1%
See only 1 star reviews
21%

Latest highest rating:

5

Aviva for Value Aviva were the cheapest quote for renewing my car insurance by far Reviewed on: 22nd January 2026
Jeffrey R's avatar
Jeffrey R

Latest lowest rating:

1

I had an accident a woman hit me in the parking lot... I had an accident a woman hit me in the parking lot in the side of the car I contacted Aviva and they didn't do anything about it and they don't do it... Read more Reviewed on: 20th February 2026
Damian M's avatar
Damian M

About this product

Aviva provides award-winning car insurance for UK customers.

Aviva car insurance covers you against the cost of accidents, damage and theft. The cover you get and how much for, is down to the level of insurance you choose. Aviva also offer car insurance for electric and hybrid vehicles.

Aviva car insurance reviews help you find out what it’s really like to be a customer. If you’ve used Aviva before, you can also leave a review and share your experience.

Aviva Car insurance reviews (553)

Review of the Aviva, Car insurance:

Good service

4
Been with aviva a few years, I've had no problems so far! Reviewed on: 3rd March 2016

Very poor service

1
Restricted number of repair centres. Repair centres are very poor. Accident in May, booked car in for end of August which was the earliest available. Took car in and advised 7 days. Now pushed back to early December with them still having car. Aviva will do nothing about car being with their repairers for 3 months. No car hire, no refund of premium and we have no car. Would have given no stars if possible. Reviewed on: 7th November 2022

Ripping customer off

1
3 years ago my insurance with aviva was £320 i moved house and they put it up to £650 now the renewal for this year is £909 - i have 9 years no claims and do 4k miles per year - what a joke of a company just want to take your money. Reviewed on: 31st October 2022

Very poor online service

1
Very poor online service, and they charge £28 cancellation admin fee, for the computer is doing the admin. Total rip-off wouldn't recommend it to my worse enemy. Reviewed on: 31st October 2022

Aviva Zero car insurance

1
Aviva customer service is a complete horrible.. Reviewed on: 28th October 2022

Short insurence Aviva

1
The most miserable Aviva insurance avoid it completely, completely avoid the biggest incompetents and ordinary jerks, avoid dealing with them, they actually humiliate you when it comes to the claim. They are the biggest bastards on this earth!!! I call your Aviva insurance number and you don't even bother to answer. Markerstudy emailed you countless times, called you countless times and you don't answer. I have never met insensitive and stupid people like you in my life. God forbid we'll see you in court. Fuck you bastards and idiots. I'm going to give you a really strong review so people avoid you!!! Reviewed on: 19th October 2022

Quick to set up

4
I found setting up new car insurance quick to set up but the lack of any phone contact facility except for claims is something that could cause isssues for non tech savvy customers. Reviewed on: 8th October 2022

Poor service

1
Very poor service with no replies to emails and left without car for over 2 weeks and no help offered altough we were not at fault driver Reviewed on: 6th October 2022

Poor service, faulty repair and no help

1
Had a no fault acvident. Took over three months to get repair arranged but found the claim had timed out so had to cover a lot of the costs ourseleves as Aviva were unable to call the other insurance company to sort it out as no one was responsible and didnt seem to have any senior staff at aviva. Once the repair was made and we had paid the fees we werent expecting the repair was not legal and additionsl damage had occured so had to get the car repaired again. No courtesy car was given to us as the time put meant that the other insurance compnay had to ok it but no one could call them. We had to pay the excess and had to sort the other repair ourselves. Aviva are just useless and dont give a hoot about their customers. Even after agreeing thatvtheyvare in thw wrong still refused to pay fpr the costs incurred. They are very unprofessional and dont understand their rating and size as my experience was beyond woeful and have had to take legal action for their errors. Reviewed on: 6th October 2022

Great Company

5
Been with Aviva for many years, good company, my wife was hit at rear of car, Aviva dealt with quickly and efficiently. Reviewed on: 20th September 2022

Claims Paid Promptly

5
Efficient competitive big brand, good for us but maybe uncompetitive for younger drivers or people who have pad previous claims Reviewed on: 20th September 2022

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