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Aviva: Health Insurance reviews

1.74
Based on 184 reviews, last reviewed 25th May 2025
100% increase in 5 star reviews
in the past 90 days
17% increase in 1 star reviews
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73%

Latest highest rating:

5

Had a really good experience with Aviva for my partn... Had a really good experience with Aviva for my partners back operation. They paid for everything in full from start to finish, we did have to wait on ... Read more Reviewed on: 10th May 2025
Rayna S's avatar
Rayna S

Latest lowest rating:

1

Aviva scam health insurance Have been paying Aviva for health insurance for my family for over 10 years. First time I have ever tried to use it and beyond a digital gp appointmen... Read more Reviewed on: 25th May 2025
Gary M's avatar
Gary M

About this product

Aviva health insurance gives policyholders access to 100s of hospitals across the country, allowing you to choose where you’ll be treated. There are three levels of cover available: Core, Advance and Reduce. Policyholders can access a range of wellbeing services, including healthy eating advice and gym membership discounts.

Before taking out a health insurance policy, check customer reviews to learn how satisfied existing policyholders are. The Aviva health insurance reviews on Smart Money People can give you valuable insight into the provider and its policies.

Find out how long policyholders have had their health insurance with Aviva and how satisfied they’ve been so far. Learn what is and isn’t covered under the health insurance policy to decide if it suits your requirements. Read about genuine experiences with the customer service team to learn how swiftly Aviva resolves customer concerns. Find out more about the wellbeing services available and how often existing customers use them. Make an informed decision about your new policy by reading our Aviva health insurance reviews.

If you have a health insurance policy with Aviva, share your experience with others. Tell us what level of cover you have and whether you’ve been satisfied with your choice. Have you made a claim on your policy, and if so, how quickly did you receive the payout? Are there any aspects of the insurance that you feel could be improved? Would you renew your policy with Aviva and recommend it to your family and friends? Write an honest Aviva health insurance review today. Together, we can help people like you make better financial decisions.

Aviva Health Insurance reviews (184)

Review of the Aviva, Health Insurance:

The worst health insurance.

1
The worst health insurance. I have this through work and nothing seems to be connected, awful and broken customer support. Chased them for 2 weeks to activate my account, then their Digital GP wasn't linked to the policy, an hour with customer support for him to tell me that this is where his knowledge ends. gives me a wrong number!!! Had to search for the right one and call, for them to tell me it's a 40min wait... It's taking me 3 weeks to book a treatment, emailing, called and overall trying to find info on their scattered website. Can you do worse? I truly don't think so. Reviewed on: 23rd January 2024

Aviva scam health insurance

1
Have been paying Aviva for health insurance for my family for over 10 years. First time I have ever tried to use it and beyond a digital gp appointment I have been unable to progress a claim. Meanwhile I’m 5 weeks post injury and not on any list to see specialist that was referred by digital gp appointment. Can’t get anyone on the phone to progress nor online. No customer services outside of Monday to Friday. A total con, I’ve spent in excess of £12000 over my time with them for gp appointment. Terrible. Reviewed on: 25th May 2025

Not worth, just headache and surprise bills.

2
I used Aviva as part of my work health plan. The excess to pay is ridiculous. £250 for a service that you can have exactly the same on NHS. Not worth using. Reviewed on: 16th May 2025

Wait times are shorter on the NHS!!

1
Aviva do everything and anything not to pay or refer you to needed services! Their turn around on decisions is appalling considering you go to them to because of the NHS waiting lists, and they always try not to move forward in supporting you. DO NOT BOTHER! Reviewed on: 13th May 2025

Had a really good experience with Aviva for my partn...

5
Had a really good experience with Aviva for my partners back operation. They paid for everything in full from start to finish, we did have to wait on the phone for about 30 mins initially but I guess that's better than the NHS wait times. In fairness we did speak to a comparison site initially so they could make sure we actually had the level of cover we needed with them. But anyway, all round, really impressed! Reviewed on: 10th May 2025

They do everything possible to make it hard to make...

1
They do everything possible to make it hard to make a claim. Won’t even accept andr letter for a referral, make you get the dr to complete another form they they charge for and takes ages to sort. The firm even won’t print ! Outrageous Reviewed on: 1st May 2025

Aviva is Useless at Providing

1
Aviva is a unless! When you actually need help, all you get is endless waiting, pointless admin, and zero support. I urgently needed to see a specialist — that's what private insurance is for, right? After nearly an hour on hold, I was told I needed my GP signature, even though it’s a three-week wait. an Aviva digital GP gave me a referral the next day, but Aviva still blocked me. They are quick to collect premiums but vanish when it’s time to deliver. Avoid Aviva if you value your health, your time, or your sanity. Hashtags: #AvivaFail #PrivateHealthScam #AvivaInsurance #CustomerServiceFail #HealthInsuranceScam #AvoidAviva #HealthcareNightmar Reviewed on: 28th April 2025

Hospital charged me a fortune, it was like a fraud,...

1
Hospital charged me a fortune, it was like a fraud, Aviva didn't provide the requested information, proof of payments they did, invoices from the hospital they received, they just do not want to really help you. They make you jump through so many hoops, I've phoned many times and it's always a bad experience. If it wasn't for my work i wouldn't have used them, now i need to pay about 1000k in total for just a simple health issue i had, cash back companies, are far better than Aviva. Reviewed on: 14th April 2025

Ignored, denied, any excuse not to help you.

1
Ignored, denied, any excuse not to help you. They make you jump through so many hoops, I've phoned them very confused about the delays and all the repeated questions and ended up hanging up in tears because it was so stressful. My work pay for my policy but I've cancelled it today because my NHS GP is far more helpful and quicker to respond. This company should be ashamed of themselves. Reviewed on: 11th April 2025

No respect for their customers

1
Yes another painful attempt to use my Aviva health insurance which is paid for by my company. They can't assess me for 3 days, I've already been in pain for 4 days. What's the point? These folk will do anything to avoid paying out - they frustrate you, run down the clock and make it difficult to access care. I've yet to have a trouble free claim with them. Reviewed on: 25th March 2025

Non-functional App. Non-existent customer service

1
We have had Aviva for around 10 months and all was well. In the last two weeks we have tried to book a doctor’s appointment and found the app non-functional. Two calls and numerous emails have resulted in nothing, just broken promises. A doctor’s appointment was arranged by email and Aviva even suggested emailing pictures of the ailment to a generic email address and then the email would be passed on to the doctor. This is a medical insurer? Really? Reviewed on: 10th February 2025

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