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Direct Line: Car insurance reviews

View other Direct Line products
3.92
Based on 358 reviews, last reviewed 8th Jul 2026
200% increase in 5 star reviews
in the past 90 days
No new 1 star reviews
in the past 90 days
See only 5 star reviews
47%
See only 4 star reviews
25%
See only 3 star reviews
6%
See only 2 star reviews
2%
See only 1 star reviews
20%

Latest highest rating:

5

Efficient and supportive They were efficient and supportive when my car was damaged. The call handlers and drivers were polite and friendly. I was kept informed throughout. Reviewed on: 8th July 2026
Jane Turner's avatar
Jane Turner

Latest lowest rating:

1

They scammers. They scammers. Was traffic acccident I ts wasn`t my fault but they charge from me £100. Absolutely criminal and was very rude from phone Reviewed on: 10th November 2025
Tar T's avatar
Tar T
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About this product

Direct Line provides car insurance for UK customers.

You can choose between three Direct Line car insurance policies: Essentials – entry level cover, Comprehensive and the top level called Comprehensive Plus. Going direct is the only way to get windscreen and misfuelling cover as standard on all levels.

Direct Line car insurance reviews help you find out what it’s really like to be a customer. If you’ve used Direct Line before, you can also leave a review and share your experience.

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Direct Line Car insurance reviews (358)

CheekyCharges Campaigner

3
average customer service, not the best prices and difficult to get help Reviewed on: 11th March 2016
Elizabeth Williams's avatar
Elizabeth Williams

CheekyCharges Campaigner

1
Charges for certificates of insurance to be faxed. Charges for car in their possession, which had been written off. Wouldn't touch them with a bargepole next time! Reviewed on: 11th March 2016
Anonymous's avatar
Anonymous

Very good company although they are applying charges like the others

5
I have been with direct line for about 5 years and they have good although I have been experiencing some problems lately. I have been involved in an car accident where the other party declares that he is "reversed and he felt a bump to find out that I was reversing at the same time". It s clear that he was not even looking as he felt a bump!!!. My insurance is trying to make me pay for the half. I feel that they are not defending but they rather close the case for their benefit. Reviewed on: 9th March 2016
mark's avatar
mark

CheekyCharges Campaigner

5
I claimed though them and it was so quick and easy you hear horror stories but not my experience with Direct line luckily, the staff are always helpful can take a while to get through though by phone if you need them, always take other products I have with them into account and I receive discount. Reviewed on: 2nd March 2016
Natalie Syrett's avatar
Natalie Syrett

CheekyCharges Campaigner

3
Had a great quote from them, were very easy to deal with and set up. the only downside is that they refused to accept our Dutch no Claims bonus of 16 years! Even though it was from an international insurer, written in english ect. Reviewed on: 26th February 2016
Amanda Verbaan-Dunn's avatar
Amanda Verbaan-Dunn

Renewal price increase

2
My reveal came through I've 10 years no claim what the price increase? Reviewed on: 24th February 2016
Paulc's avatar
Paulc

EASY AND QUICK TO RE-NEW

3
We receive the re-newal notice and telephone to re-new and complete in minutes. Reviewed on: 20th January 2016
Martin Lyall's avatar
Martin Lyall

Good value for money.

4
Good company which offer good value for money. been with them for 4 years and they value your commitment and loyalty. They are the cheapest on the market. Reviewed on: 24th December 2015
Oki's avatar
Oki

Excellent

5
I have been with Direct Line for 8 years now, and for the past 5 years, I have had a multi car insurance. Very competitive rates and great cover. Had the unfortunate accident at the end of last year. It was very straight forward when claiming. I was kept informed throughout. Best of all, all was done in a timely manner at a time to suit my needs. Great cover, great rates, great service. What more can i ask for.... Reviewed on: 12th November 2015
Exec67bs's avatar
Exec67bs

Easy to deal with, good value and professional

5
Been with direct line for 2 years now. Still beat the vast majority of competition on premium even when I was an existing customer. Friendly personable and professional staff on the phone. Reviewed on: 8th November 2015
Martin P's avatar
Martin P

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