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Direct Line: Car insurance reviews

View other Direct Line products
3.64
Based on 356 reviews, last reviewed 10th Nov 2025
100% decrease in 5 star reviews
in the past 90 days
100% increase in 1 star reviews
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Latest highest rating:

5

Direct Line - Best Mix of Price and Services Direct Line were significantly cheaper than my current provider and after using several comparison sites, came out as the best combination of price an... Read more Reviewed on: 5th September 2025
Billy S's avatar
Billy S

Latest lowest rating:

1

They scammers. They scammers. Was traffic acccident I ts wasn`t my fault but they charge from me £100. Absolutely criminal and was very rude from phone Reviewed on: 10th November 2025
Tar T's avatar
Tar T
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About this product

Direct Line provides car insurance for UK customers.

You can choose between three Direct Line car insurance policies: Essentials – entry level cover, Comprehensive and the top level called Comprehensive Plus. Going direct is the only way to get windscreen and misfuelling cover as standard on all levels.

Direct Line car insurance reviews help you find out what it’s really like to be a customer. If you’ve used Direct Line before, you can also leave a review and share your experience.

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Direct Line Car insurance reviews (356)

Very good company although they are applying charges like the others

5
I have been with direct line for about 5 years and they have good although I have been experiencing some problems lately. I have been involved in an car accident where the other party declares that he is "reversed and he felt a bump to find out that I was reversing at the same time". It s clear that he was not even looking as he felt a bump!!!. My insurance is trying to make me pay for the half. I feel that they are not defending but they rather close the case for their benefit. Reviewed on: 9th March 2016
mark's avatar
mark

CheekyCharges Campaigner

5
I claimed though them and it was so quick and easy you hear horror stories but not my experience with Direct line luckily, the staff are always helpful can take a while to get through though by phone if you need them, always take other products I have with them into account and I receive discount. Reviewed on: 2nd March 2016
Natalie Syrett's avatar
Natalie Syrett

CheekyCharges Campaigner

3
Had a great quote from them, were very easy to deal with and set up. the only downside is that they refused to accept our Dutch no Claims bonus of 16 years! Even though it was from an international insurer, written in english ect. Reviewed on: 26th February 2016
Amanda Verbaan-Dunn's avatar
Amanda Verbaan-Dunn

Renewal price increase

2
My reveal came through I've 10 years no claim what the price increase? Reviewed on: 24th February 2016
Paulc's avatar
Paulc

EASY AND QUICK TO RE-NEW

3
We receive the re-newal notice and telephone to re-new and complete in minutes. Reviewed on: 20th January 2016
Martin Lyall's avatar
Martin Lyall

Good value for money.

4
Good company which offer good value for money. been with them for 4 years and they value your commitment and loyalty. They are the cheapest on the market. Reviewed on: 24th December 2015
Oki's avatar
Oki

Excellent

5
I have been with Direct Line for 8 years now, and for the past 5 years, I have had a multi car insurance. Very competitive rates and great cover. Had the unfortunate accident at the end of last year. It was very straight forward when claiming. I was kept informed throughout. Best of all, all was done in a timely manner at a time to suit my needs. Great cover, great rates, great service. What more can i ask for.... Reviewed on: 12th November 2015
Exec67bs's avatar
Exec67bs

Easy to deal with, good value and professional

5
Been with direct line for 2 years now. Still beat the vast majority of competition on premium even when I was an existing customer. Friendly personable and professional staff on the phone. Reviewed on: 8th November 2015
Martin P's avatar
Martin P

No issues but nothing complicated

4
No reason to make a claim (other than a cracked windscreen) which is the real test; however, generally a good experience of buying, changing, renewing, etc. Staff are helpful and didn't have to wait ages to speak to an actual person. Reviewed on: 7th November 2015
franco84's avatar
franco84

Professional hassle free insurance

5
We bought multicar insurance and home contents insurance in one go with huge discounts. Worked out cheaper than buying the cheapest car insurance on price comparison sites. Just contacted them to report a bump in one of the cars and it all went very smoothly the call centre employee was obviously very knowledgeable and handled the call in a friendly and professional manor. Very happy with the service so far. Reviewed on: 6th November 2015
Mazdina's avatar
Mazdina

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