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Animal Friends: Pet insurance reviews

4.66
Based on 644 reviews, last reviewed 2nd Oct 2025
400% increase in 5 star reviews
in the past 90 days
200% increase in 1 star reviews
in the past 90 days
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6%
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0%
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3%

Latest highest rating:

5

Helpful, friendly and easy to understand information... Helpful, friendly and easy to understand information and policies. Reviewed on: 2nd October 2025
Victoria S's avatar
Victoria S

Latest lowest rating:

1

£50 a month premium got me £11 back on a £491 claim Be very very careful of the small print. Our dog had to be put down due to old age. Let me be clear that no amount of money could replace her. We didn... Read more Reviewed on: 29th September 2025
MP's avatar
MP

About this product

Animal Friends Pet Insurance offer policies to cover dogs, cats and horses.

Your vet can submit your claim and Animal Friends will pay them directly. There’s an online account to help manage your policy and claims on the go and you get access to exclusive discounts and offers.

Animal Friends Pet Insurance reviews help you find out what it’s really like to be a customer. If you’ve used Animal Friends Pet Insurance before, you can also leave a review and share your experience.

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Animal Friends Pet insurance reviews (644)

READ THE SMALL PRINT

2
Whilst they have always paid up quickly please note the excess and the fact that when you pet is 9+ you have to pay 35% of any claim. Reviewed on: 22nd September 2018

Rubbish - wouldn't give them any stars if it was an option - I'd give minus if I could

1
I have 2 labs who both developed warts/growths on the eyes that eventually needed removing. On checking with AF they said I could go ahead to get them removed. One dog they paid out a limited amount of money, - deducting money because she is over 8 years old so I was out of pocket and the second dog, because I had taken her to the vets previously for the vet to LOOK at the eye wart back in 2016 (when it was very small and the vet advised me to leave it alone as it wasn't bothering her and to wait and see if it got any bigger) they said I had gone over the 365 days period and refused to pay my claim at all. They are also excluding any eye growths from the "new" year. AF say that their policies are annual policies so if you have consulted the vet over an illness or injury and take their professional advice and leave it but keep an eye on it they will either deduct 2 lots of excess or refuse to pay altogether. It strikes me that this also means that if your dog has a serious or long term condition they will NEVER be covered for more than 12 months and of course it is then very difficult to find an insurer to cover an existing issue - so better to start with an insurer who provides continuous cover rather than 1 year policies. With my one dog they said they would deduct money because a cyst she had removed wasn't cancerous but I don't know how the hell they expect you to find that out without removing it. I'm still fuming! Don't bother with them they're rubbish! I have been with them for a number of years but fortunately never had to claim before - and I would have been financially MUCH better off just putting the premiums into an account and using that money to pay for this. Needless to say that I will be cancelling both policies. They have some really dreadful reviews online on other sights - so well worth checking them all before taking a policy with them. Reviewed on: 21st September 2018

Brilliant

5
After getting my daughter a kitten I did the usual insurance micro chipping etc. Poor tinker fell and badly broke her leg. Animal friends paid out quickly directly to the vet. Answered any queries I had. Sent me paperwork when asked and friendly staff. Tinker needed more surgery as metal pins dislodged. Again paid out quickly and directly to the vets. Policy has not suddenly jumped up over the years either as a result of claims. Reviewed on: 7th September 2018

Amazing company

5
The call center agents are very easy to deal with and they really explain the policies to you. Reviewed on: 4th September 2018

Fantastic price for great cover

5
Had a fantastic quote for same cover as I had elsewhere but for half the price. I have 3 dogs Reviewed on: 8th August 2018

Does the job

4
Great value for money and no complaints Reviewed on: 17th July 2018

Fantastic prices!!

5
I joined a few weeks ago for my 2 dogs and it cost less than £10 for the both of them. Straightforward and easy online application. Reviewed on: 9th June 2018

Border Collie

5
Settled on Animal Friends after a couple of years of supermarket pet cover. No comparison thanks to superb help line support and fair pricing. Only had one claim during the life of our collie but it was handled smoothly and after the initial contact directly with the vet. Reviewed on: 6th June 2018

Cancelled Multi Pet with no advance Notice

3
I've been with AF for 5 years and have 3 policies . This year our policy prices shot up and when I enquired why they have decided no multipet. As 2 of my cats have ongoing illness I have been forced to remain with them and pay the extortionate price. Reviewed on: 4th April 2018

Quick and easy

4
Easy to take out, inexpensive premiums. Reviewed on: 9th February 2018

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