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Aviva reviews

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Rated Average 3.07/5

Aviva reviews

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Unverified business
Last reviewed within 7 days

Review summary

People rate this company as Average based on 1,360 product reviews

Average score of 3.07/5
5 star
42%
4 star
18%
3 star
4%
2 star
2%
1 star
34%
Reviews for Aviva have trended positively over the past 90 days

Latest positive rating

5/5

Great value.

Great value. Much cheaper than other insurance.

{"display":"Nicki J","full_name":"Nicki J","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
Car insurance
Nicki J 7th October 2025

Latest negative rating

1/5

I cancelled my policy in its last month as I cant af...

I cancelled my policy in its last month as I cant afford it.I told them clearly I would not renew,sent back documents & blocked their... I cancelled my policy in its last month as I cant afford it.I told them clearly I would not renew,sent back documents & blocked their number. They have taken money un authorised from my account as " First Payment"I am reporting this to my bank as fraud.Avoid these scamsters Read more Read less

About Aviva

Aviva is a multinational insurance company with headquarters in London.

Aviva’s roots go right back to the establishment of the Hand in Hand Fire & Life Insurance Society in London in 1696. Today, Aviva has around 19 million customers in the UK, Ireland and Canada.

Aviva provide a full range of insurance, investment, retirement and health insurance products.

Aviva at a glance

Reviews for Aviva

Showing 11 of 1360 company reviews Last reviewed within 7 days

I cancelled my policy in its last month as I cant af...

Health insurance 18th October 2025

I cancelled my policy in its last month as I cant afford it.I told them clearly I would not renew,sent back documents & blocked their... I cancelled my policy in its last month as I cant afford it.I told them clearly I would not renew,sent back documents & blocked their number. They have taken money un authorised from my account as " First Payment"I am reporting this to my bank as fraud.Avoid these scamsters Read more Read less

Rated Terrible 1/5
Read more product reviews

Great value.

Car insurance 7th October 2025

Great value. Much cheaper than other insurance.

Rated Excellent 5/5
Read more product reviews
  • 1/5

    Aviva Life Insurancw

    Mother in Law passed away, Aviva Life Insurance states fast payout, between 3 and 5 working days. I actually received Probate sooner and haven't heard... Mother in Law passed away, Aviva Life Insurance states fast payout, between 3 and 5 working days. I actually received Probate sooner and haven't heard anything yet from Aviva yet just a request for the Death Cert. which they had received days ago. They are pretty good at taking payments though! Read more Read less

    {"display":"Steve","full_name":"Steve","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Life insurance
    Steve 7th October 2025
  • 2/5

    Slow, understaffed and overpriced for what you get.

    Slow, understaffed and overpriced for what you get. £3000 a year for a platform where you hold for an hour, on multiple days. Cheerful staff... Slow, understaffed and overpriced for what you get. £3000 a year for a platform where you hold for an hour, on multiple days. Cheerful staff if you do get through but the scripts are hopeless. Eg They have to ask me about the utterly useless Pensionwise every call, many times a year, yet ive already read the annual b.s info pack, every year. Processing is super slow. Read more Read less

    {"display":"Paul Shone","full_name":"Paul Shone","avatar":{"url":"\/assets\/uploads\/avatars\/users\/1308779.png"}}'s avatar
    Pension
    Paul Shone 6th October 2025
  • 2/5

    A Giant Dinosaur !!

    Whilst other Pension Providers have light speed processing, Aviva moves like a dinosaur ! Takes them weeks to do anything, manual processes and a lot... Whilst other Pension Providers have light speed processing, Aviva moves like a dinosaur ! Takes them weeks to do anything, manual processes and a lot of chasing up to get the job done. Read more Read less

    {"display":"KANW","full_name":"KANW","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Pension
    KANW 30th September 2025
  • 3/5

    Invoice settled quickly (wasn’t sure how much I was...

    Invoice settled quickly (wasn’t sure how much I was actually covered for!) but shock when my policy renewal arrived with a 50% increase in cost.... Invoice settled quickly (wasn’t sure how much I was actually covered for!) but shock when my policy renewal arrived with a 50% increase in cost. FIFTY percent. Very disappointed Aviva, my first ever claim. What’s the point? How are we pensioners supposed to afford this?? Read more Read less

    {"display":"A Hatjosif","full_name":"A Hatjosif","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Pet Insurance
    A Hatjosif 25th September 2025
  • 1/5

    Spring water

    We have made a claim on our Aviva home insurance and there is so many loop holes we are getting no where. I am a... We have made a claim on our Aviva home insurance and there is so many loop holes we are getting no where. I am a wheelchair user and I’m unable to access my bedroom because of the leak under the floor as it’s rotten and I will fall through. Aviva have been no help at all and now we are left with a big hole. I would not purchase insurance from them as they try every avoidance tactic to get out of the claim. I would advise anyone not to purchase it from them. There is my brief complaint to them attached below. We had removed a swim spa which was empty and had been empty from Christmas time and the builder noticed there was a leak running water through the tanking for the house. We contacted you as soon as this was noticed on the 5th of August. In the meantime I had rode my electric wheelchair through the room where the leak was located and my wheel got stuck due to the joists being wet and rotten from the leak. When we contacted you for help you would send a plumber out from homeserve which we had purchased from yourselves with the policy. The gentleman came out and said there was no leaks from the water system from the house so he advised to get the water detection team to come out which they did they then stated there was no leak from the water system in the house. So we called you back and then was advised that we need to ring Severn Trent which we did they did there tests and stated this wasn’t a leak from a clean water source so wasn’t down to them. We have now got a plumber to come as advised by yourselves and he has stated that it’s coming from the tanking system of the house. But you have now said we aren’t covered we would be covered if it was a leak from an appliance but that is a contradiction because in the policy it states we are insured for escape of water and not a leak from an appliance. I’m disabled and this has caused massive access issues in to my bedroom and to the out door space. You have offered no resolve and we have now a hole and a floor that’s rotten that will fall through as the water is still running. We have a report from our plumber but that still wasn’t good enough. How can you leave a disabled wheelchair user in this state with no resolution. Sent a loss adjuster from Crawford name Michael Lam !! Totally useless promises to help total rubbish!! I have spring water running through my house which rotted the floor that I fell through in my wheelchair. I am permanently disabled and no sympathy or help from Aviva pay over £1200 a year for buildings and contents and it’s not worth the pay’s written on, I’ve had a professional Builder out and he says the spring water running down the hill straight into my house we have fountain that is damaging the foundations outside and I have had to have French strains fitted to stop it getting worse which has cost me £42,250 which I did not have with me not working through my disability. I had to borrow the money from somewhere to get the job done. to avoid any more damage I have my car insurance Travel Insurance pension have some contents insurance with Aviva. I will not be renewing any of these as they treat you like a robber!! so be very careful if you are getting your insurance through Aviva thanks for reading Michael Wood!! Read more Read less

    {"display":"alan wood","full_name":"alan wood","avatar":{"url":"\/assets\/uploads\/avatars\/users\/1303864.png"}}'s avatar
    Home insurance
    alan wood 23rd September 2025
  • 1/5

    Motor Insurance Fraudster

    I reported a probationary driver who has a motor insurance policy with Aviva. This person is delivering food around the East End of Newcastle upon... I reported a probationary driver who has a motor insurance policy with Aviva. This person is delivering food around the East End of Newcastle upon Tyne and doing so without the required by law "Hire and Reward" motor insurance. She is therefore operating uninsured as Aviva do not cover motorists for delivery of goods. Not only that but the woman has been stalking and harassing me yet Aviva just turn a blind eye to her insurance fraud. The police are also aware of this but wouldn't you think she would be taken off the roads? Read more Read less

    {"display":"Leeds Mick","full_name":"Leeds Mick","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Car insurance
    Leeds Mick 23rd September 2025
  • 4/5

    Good choice, worth exploring your options

    Good choice, worth exploring your options

    {"display":"Bianca Vlascu","full_name":"Bianca Vlascu","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Life insurance
    Bianca Vlascu 10th September 2025
  • 1/5

    Absolutely dreadful,stay clear at all costs

    I had my car insured with Aviva for two years .It was hit while unoccupied and the driver drove off .They own Solus who the... I had my car insured with Aviva for two years .It was hit while unoccupied and the driver drove off .They own Solus who the car went into to be repaired,five times it went in and each time it came back with more problems than it went in with ..Their repairs are guaranteed for three years ,all the problems that were caused by the accident ,airbag warning lights ,stop start ,sound system ,parking sensors have all come back again.I have been backwards and forwards with Aviva and Solus who are basically absolutely useless,they cause more problems than they fix and like Aviva their customer service is non existent .Solus are now saying because they fixed the problems ,but damaged my car again when it had to go back in on a tow truck ,it then had to go to Jeep as Solus could not repair the damage they had caused ,therefore the guarantee is not valid .If Solus had not damaged my car in the first place it would not have had to go to Jeep .Rang Aviva on 27/08/2025,who weren't interested but after much perseverance from myself they agreed to send an independent engineer out to look at my car ,no suprise I've heard nothing from them .Stay clear if you want an insurance company that owns and uses a garage that is competent ,trustworthy ,doesn't damage your car and can fix any problems .If you want nothing but stress,hassle,worry,being fobbed off then go with Aviva ,they won't disappoint in making everything impossible Read more Read less

    {"display":"Corrina Hallam","full_name":"Corrina Hallam","avatar":{"url":"\/assets\/uploads\/avatars\/users\/777932.png"}}'s avatar
    Car insurance
    Corrina Hallam 10th September 2025
  • 4/5

    Uncomplicated and value for money

    It is easy to speak to someone on the phone and discuss requirements. I also like their multicar insurance

    Products from Aviva

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