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Aviva reviews

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Rated Average 3.00/5

Aviva reviews

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Unverified business
Last reviewed within 7 days

Review summary

People rate this company as Average based on 1,299 product reviews

Average score of 3.00/5
5 star
41%
4 star
18%
3 star
4%
2 star
2%
1 star
35%
Reviews for Aviva have trended positively over the past 90 days

Latest positive rating

5/5

Very easy producure, making a claim, tracking the st...

Very easy producure, making a claim, tracking the status online and always able to speak to someone if you have any questions.

Latest negative rating

1/5

Payment of single premium on the 10 March 2025 which...

Payment of single premium on the 10 March 2025 which as at todays date 8 July has still not been allocated to my account. After... Payment of single premium on the 10 March 2025 which as at todays date 8 July has still not been allocated to my account. After a spurious requests for certified documentation, which unfortunatly for them I was able to provide immediatly. I believe they use tatic to deliberatly delay the process. I have followed up on numerous occasions until 8 weeks ago I raised an official complaint. This is the response to the official complaint. "Further to our previous communication, I am sorry for currently being unable to provide you with a final response to your complaint. This is due to an unprecedented level of demand from our customers which our team are currently working through. I hope to provide a decision to you by 05 August 2025. I do just need to let you know about your right to refer your complaint to the Financial Ombudsman Service, as we have been unable to provide you with a decision at this time. You will still have the same rights to refer your complaint once a decision has been issued to you." They are obviously in a total mess and the only thing that will work with companys like this are if the Financial /pension regulator steps in and starts taking action. One does not need the aggravation that these companies cause to their clients. Read more Read less

{"display":"Dennis B","full_name":"Dennis B","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
Pension
Dennis B 8th July 2025

About Aviva

Aviva is a multinational insurance company with headquarters in London.

Aviva’s roots go right back to the establishment of the Hand in Hand Fire & Life Insurance Society in London in 1696. Today, Aviva has around 19 million customers in the UK, Ireland and Canada.

Aviva provide a full range of insurance, investment, retirement and health insurance products.

Aviva at a glance

Reviews for Aviva

Showing 11 of 1299 company reviews Last reviewed within 7 days

Payment of single premium on the 10 March 2025 which...

Pension 8th July 2025

Payment of single premium on the 10 March 2025 which as at todays date 8 July has still not been allocated to my account. After... Payment of single premium on the 10 March 2025 which as at todays date 8 July has still not been allocated to my account. After a spurious requests for certified documentation, which unfortunatly for them I was able to provide immediatly. I believe they use tatic to deliberatly delay the process. I have followed up on numerous occasions until 8 weeks ago I raised an official complaint. This is the response to the official complaint. "Further to our previous communication, I am sorry for currently being unable to provide you with a final response to your complaint. This is due to an unprecedented level of demand from our customers which our team are currently working through. I hope to provide a decision to you by 05 August 2025. I do just need to let you know about your right to refer your complaint to the Financial Ombudsman Service, as we have been unable to provide you with a decision at this time. You will still have the same rights to refer your complaint once a decision has been issued to you." They are obviously in a total mess and the only thing that will work with companys like this are if the Financial /pension regulator steps in and starts taking action. One does not need the aggravation that these companies cause to their clients. Read more Read less

Rated Terrible 1/5
Read more product reviews

Poor oncology team, poor communication style.

Health Insurance 1st July 2025

I unfortunately had cancer and my local private hospital referred me to a London hospital because the only surgeon who did what I needed was... I unfortunately had cancer and my local private hospital referred me to a London hospital because the only surgeon who did what I needed was there. Aviva didn’t like that and while I was sat in the waiting to go to the hospital a girl on the line talked to me in a derogatory and condescending manner to say yes on this occasion they will cover the costs….. this was a life preserving operation I needed and they quibbled about it. The same through the whole process, the aviva staff treat you like a dog that’s insured, a lot of junior staff on the telephones who remind me of “computer says no” mentality. Healthcare insurance is taken out to make your health care easier, not have a battle with a bunch of juniors. I gave up telephoning in the end because I couldn’t face additional stress of dealing with these people on the phone, I only email. My healthcare plan is through work but I would not choose these if I took healthcare out personally. Read more Read less

Rated Poor 2/5
Read more product reviews
  • 3/5

    Not fit to Fly injury claim, loss £151.00

    Make sure you screenshot and save to your photos all of your holiday booking details. Insurance Policy through Nationwide Flex A/C. Paid £60 extra for... Make sure you screenshot and save to your photos all of your holiday booking details. Insurance Policy through Nationwide Flex A/C. Paid £60 extra for our health conditions. Had not fit to fly claim due to fall. Cost £25 for a Drs letter, not claimable. They’ve stopped £100 excess off it. They’re stopping £26 airport duty, (APD) so I’ve just had to send an email to jet2 customer services to claim that back from Birmingham airport, they take 28 days to deal with your emails!! Found out on the internet they charge £25 admin fee, so wasn’t worth claiming. Has taken 3 weeks to sort out, emails with automated replies. . Chased up by telephone, dealt with very helpful man Michael, queried the date I actually booked the holiday on last year. I should be refunded in next 5 to 10 days. Loss £151.00 off the original claim. Ongoing hospital treatment. Read more Read less

  • 5/5

    Very easy producure, making a claim, tracking the st...

    Very easy producure, making a claim, tracking the status online and always able to speak to someone if you have any questions.

  • 5/5

    Good company

    Do what they say and good price. Very pleased for choosing Aviva to insure my car

    {"display":"Nicola ","full_name":"Nicola ","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Car insurance
    Nicola 12th June 2025
  • 5/5

    Always happy to help.

    Always happy to help. Excellent customer service, low charges and brilliant website. Makes it a pleasure to be a customer.

    {"display":"Andrew J","full_name":"Andrew J","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Pension
    Andrew J 12th June 2025
  • 5/5

    Simple straight forward application for life insuran...

    Simple straight forward application for life insurance which was easy to complete

    {"display":"Nigel M","full_name":"Nigel M","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Life Insurance
    Nigel M 12th June 2025
  • 1/5

    Don’t waste your money

    Has medical travel insurance, went to Spain fractured ankle got told I had to use my ghic (free nhs) and then told to fly back... Has medical travel insurance, went to Spain fractured ankle got told I had to use my ghic (free nhs) and then told to fly back to U.K. arrived in U.K. for treatment to be told that they don’t pay for treatment in U.K. and you can’t fly back what a sham! Don’t waste your money on Aviva travel insurance in Europe Read more Read less

  • 1/5

    Stay away. They are legalised Gangsters.

    Aviva will make every excuse there is rather than pay out a life policy. Waiting over 6 weeks for payment. Stay away from this company they are Legalised Gangsters.

    {"display":"Ed","full_name":"Ed","avatar":{"url":"\/assets\/uploads\/avatars\/users\/1238797.png"}}'s avatar
    Life Insurance
    Ed 2nd June 2025
  • 1/5

    Holding on to my pension single payment

    I have had a pension with Aviva for 25 years and 3 months ago I decided to pay a single premium into my pension plan... I have had a pension with Aviva for 25 years and 3 months ago I decided to pay a single premium into my pension plan March 17th 2025, I received an email thereafter saying we have to verify you Identity, and since then they have held my single premium of £3000 without allocating my funds paid to them to my pension plan. I have supplied then with passport and bank statement verification and the team that were dealing with this have not acted in a professional manner, not in one instance did the person dealing with this contact me when I sent them personal documentation to clarify receipt or clarifications of any issues or when I reached out to them to try to resolve the issue. I decided by the end of April 2025 to included high management in my emails to the person dealing with my single premium and verification, this was already after 6 weeks since this issued occurred and after numerous amounts of emails, chatbot and telephone calls, this finally prompted a respond from the person dealing with this issue, they had an opportunity to clarify in detail what was wrong and how the issue could be resolved and failed to do so. In respect that I have been a loyal customer for all those years and then treating their customers with criminal intent and total disrespect, abusing their authority in this matter and not acting in the interest of the client or helping in any way to address any solutions. They are still allocating my regular premiums into my pension plan but have not allocated my single premium paid 17th March 2025 to today’s date 31st May 2025. Read more Read less

    {"display":"Rod S","full_name":"Rod S","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Pension
    Rod S 31st May 2025
  • 1/5

    They try to keep your money.

    They try to keep your money. I'm a Canadian and lived and worked in the UK for 14 months in 2018/2019. UK laws do not... They try to keep your money. I'm a Canadian and lived and worked in the UK for 14 months in 2018/2019. UK laws do not apply to me, as I am a Canadian. I was told by one of their reps I could get my money paid out 6 months prior to reaching 55 years of age, and now they deny that and say this only applies if I'm sick and can't work. I have had my money sitting in the UK for 6 years, I have nothing to do with the UK anymore, it is my money and I want it as I was promised by their rep. Also, the investment is not worth it. The return is so little, it's useless. Read more Read less

    {"display":"SR","full_name":"SR","avatar":{"url":"\/assets\/images\/default_new.png"}}'s avatar
    Pension
    SR 27th May 2025

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